Press Releases

August 8, 2013

comScore Reports $49.8 Billion in Q2 2013 Desktop-Based U.S. Retail E-Commerce Spending, Up Nearly 16 Percent vs. Year Ago

comScore M-Commerce Data Shows Mobile Added $4.7 Billion in Q2 Spending

comScore Chairman Gian Fulgoni to Present Overview of Q2 2013 E-Commerce Trends in Upcoming Webinar

RESTON, VA, August 8, 2013 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its estimates of Q2 2013 U.S. desktop-based retail e-commerce sales. Q2 2013 sales grew nearly 16 percent year-over-year to $49.8 billion, marking the fifteenth consecutive quarter of positive year-over-year growth and eleventh consecutive quarter of double-digit growth.

Retail E-Commerce (Non-Travel) Growth Rates

Excludes Auctions, Autos and Large Corporate Purchases

Total U.S. – Home & Work Locations (excl. Mobile)

Source: comScore, Inc.

Quarter E-Commerce Spending ($ Millions) Y/Y Percent Change
Q1 2007 $27,970 17%
Q2 2007 $27,176 23%
Q3 2007 $28,441 23%
Q4 2007 $39,132 19%
Q1 2008 $31,178 11%
Q2 2008 $30,581 13%
Q3 2008 $30,274 6%
Q4 2008 $38,071 -3%
Q1 2009 $31,031 0%
Q2 2009 $30,169 -1%
Q3 2009 $29,552 -2%
Q4 2009 $39,045 3%
Q1 2010 $33,984 10%
Q2 2010 $32,942 9%
Q3 2010 $32,133 9%
Q4 2010 $43,432 11%
Q1 2011 $38,002 12%
Q2 2011 $37,501 14%
Q3 2011 $36,308 13%
Q4 2011 $49,698 14%
Q1 2012 $44,282 17%
Q2 2012 $43,153 15%
Q3 2012 $41,936 15%
Q4 2012 $56,781 14%
Q1 2013 $50,180 13%
Q2 2013 $49,843 16%

“The second quarter of 2013 saw a healthy acceleration in the online spending growth rate to nearly 16 percent on the strength of a particularly enthusiastic April from consumers,” said comScore chairman Gian Fulgoni. “Increased spending growth for the quarter not only reflects the long term share shift towards digital commerce, but also the near-term signals of sustained improvement in consumer sentiment. This strength is particularly significant since the second quarter tends to be seasonally lighter for e-commerce, and, as such, represents a positive indicator for the back half of the year.”

Other highlights from Q2 2013 include:

  • The top-performing online product categories were: Apparel & Accessories, Digital Content & Subscriptions, Sport & Fitness, Consumer Packaged Goods and Home & Garden. Each category grew at least 19 percent vs. year ago.
  • E-commerce accounted for 9.6 percent of consumers’ discretionary spending, the highest second quarter share on record.
  • Consumers spent an additional $4.7 billion in mobile commerce (m-commerce) via smartphones and tablets, an increase of 24 percent over the past year.
  • Apparel & Accessories was the highest grossing m-commerce product category with more than $700 million in Q2 sales, followed by Computer Hardware and Digital Content & Subscriptions.

Webinar Series: State of the U.S. Online Retail Economy through Q2 2013

Join Gian Fulgoni and Andrew Lipsman, VP of Marketing & Insights, as they present an update of the state of the U.S. online retail economy through Q2 2013 in a live webinar on Tuesday, August 13 from 2-3 p.m. EST / 1-2 p.m. CST / 11-12 p.m. PST. Featured content includes content sections covering mobile/multi-platform commerce trends and alternative delivery methods.

To register for the webinar, please visit: http://www.comscore.com/SORQ22013

About comScore
comScore, Inc. (NASDAQ: SCOR) is a global leader in digital measurement and analytics, delivering insights on web, mobile and TV consumer behavior that enable clients to maximize the value of their digital investments. For more information, please visit www.comscore.com/companyinfo.

Contact:
Kate Dreyer
comScore, Inc.
+1 (571) 306-6447
press@comscore.com



Tags: Advertising, Amazon, Audience Measurement, e-Commerce, Engagement, Mobile, Multi-Platform, Retail, Shopping, Smartphone, Tablets