Insights

Serge Matta talks to BeetTV about the partnership between comScore and Google

13 Feb - Serge Matta, President of comScore, gives an overview of the comScore/Google partnership and its implications for the digital industry.

The Evolution of Digital Advertising
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Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

24 Apr - State of Digital Advertising Q1 2014

Digital ad spending, up 17% year-over-year in 2013, continues to grow at a fast rate, with digital poised to play an even greater role in the future of advertising. In this webinar, comScore VP of Marketing & Insights Andrew Lipsman and comScore Sr. Director of Product Marketing & Ad Effectiveness Andrea Vollman will take an in-depth look at the critical trends and issues that are shaping the digital advertising industry.
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27 Apr - Local Search Association Conference

comScore Chairman Emeritus and Co-Founder, Gian Fulgoni, is the keynote speaker, delivering an address on the state of the local search market in relation to the multi-platform consumer boom.
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12 May - Forum: Fiserv Client Conference

comScore will present new research focusing on how the digital omnivore engages with financial institutions, banks and online spend in an increasingly mobile world. Not all mobile interactions are created equal, and this session will help describe the differences between tablet and smartphone as well as mobile web and mobile applications to help FIs better position their mobile solutions.
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Whitepaper Apr. 22, 2014 | Share UK Digital Market Overview March 2014

UK Digital Market Overview March 2014

Your monthly snapshot of UK digital audience trends. The audience increases we saw in December continued in January as consumers may have sought to take advantage of post Christmas sales. The Total Digital Population grew 1.3%, driven by PC access +0.3%, video consumption +0.8% with mobile usage remaining static Read more

By: Hélène Azevedo Tags: Demographics, Mobile, Multi-Platform, Rankings, Video

Whitepaper Apr. 22, 2014 | Share Dutch Digital Market Overview March 2014

Dutch Digital Market Overview March 2014

Your monthly snapshot of digital audience trends. In March 2014, 13.3 million internet users went online via a laptop or desktop computer, while 11.1 million users also watched videos online. Read more

By: Hélène Azevedo Tags: Audience Measurement, Engagement, Rankings, Video

Press Release Apr. 3, 2014 | Share

comScore Announces the Beta Release of Mobile Metrix® in the Netherlands for Reporting of Smartphone and Tablet Audiences

comScore, Inc. (NASDAQ: SCOR), a global leader in digital measurement and analytics, today announced the Beta launch of Mobile Metrix® in The Netherlands for reporting of mobile browser and app audiences on smartphones and tablets. Read more

By: Hélène Azevedo Tags: Apps, Audience Measurement, Mobile

Press Release Mar. 31, 2014 | Share

comScore Innovates to Deliver Single Metric for Global Multi-Platform Audiences

comScore, Inc. (NASDAQ: SCOR) today announced an important audience measurement “first” in delivering a single unduplicated multi-platform global audience metric across desktop computers, smartphones and tablets. Read more

By: Hélène Azevedo Tags: Audience Measurement, Multi-Platform, Newspapers, Smartphone, Tablets

Whitepaper Mar. 25, 2014 | Share Dutch Digital Market Overview January 2014

Dutch Digital Market Overview February 2014

Your monthly snapshot of digital audience trends. In January 2014, there were 13.3 million desktop and laptop internet users, and 11.2 million unique online video viewers in the Netherlands. Read more

By: Hélène Azevedo Tags: Audience Measurement, Engagement, Rankings, Video

Whitepaper Feb. 25, 2014 | Share UK Digital Market Overview February 2014

UK Digital Market Overview February 2014

Your monthly snapshot of UK digital audience trends. For December the demographic group in focus was those with Children in the Household and the results were a little surprising in that category usage was not dominated by shopping and gifting sites maintaining a learning element featured very strongly in the categories the demographic visited. Read more

By: Hélène Azevedo Tags: Demographics, Mobile, Multi-Platform, Rankings, Video

Whitepaper Feb. 20, 2014 | Share Dutch Digital Market Overview January 2014

Dutch Digital Market Overview January 2014

Your monthly snapshot of digital audience trends. In January 2014, there were 13.3 million desktop and laptop internet users, and 11.2 million unique online video viewers in the Netherlands. Read more

By: Hélène Azevedo Tags: Audience Measurement, Engagement, Rankings, Video

Whitepaper Jan. 21, 2014 | Share

UK Digital Market Overview January 2014

Your moour monthly snapshot of UK digital audience trends. Month on month, the Total Digital Population and PC figures remain stable, but online video increased by +1.2% (37.5m) and mobile grew slightly (+0.7%) to 34m unique users. Read more

By: Hélène Azevedo Tags: Demographics, Mobile, Multi-Platform, Rankings, , Video

Whitepaper Jan. 21, 2014 | Share Dutch Digital Market Overview November 2013

Dutch Digital Market Overview December 2013

Your monthly snapshot of digital audience trends. In December 2013, there were 13.3 million desktop and laptop internet users aged 6+ in the Netherlands, and 11.3 million unique online video viewers. Read more

By: Hélène Azevedo Tags: Audience Measurement, Engagement, Rankings, Video

Whitepaper Dec. 19, 2013 | Share Dutch Digital Market Overview November 2013

Dutch Digital Market Overview November 2013

Your monthly snapshot of digital audience trends. In November 2013, there were 13.3 million desktop and laptop internet users in the Netherlands, and 11.2 million unique online video viewers. Google Sites lead the website rankings with 12.6 million unique visitors during the month, followed by Microsoft Sites with 10.8 million and Facebook with 9.8... Read more

By: Hélène Azevedo Tags: Audience Measurement, Engagement, Rankings, Video

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