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Blog Sep. 24, 2015 | Share

Venmo, BuzzFeed, Tinder and Snapchat Among The Top 20 Apps with Highest Concentration of Millennials

Venmo, BuzzFeed, Tinder and Snapchat Among The Top 20 Apps with Highest Concentration of Millennials

comScore recently released The 2015 U.S. Mobile App Report, which covers the important role that mobile apps play in today’s digital landscape. A number of insights in the report focus on the habits of one of the most highly sought-after groups by advertisers – Millennials. Read more

Blog Jul. 29, 2015 | Share

Are Smartphones the Swiss Army Knife of the Millennial Generation?

Are Smartphones the Swiss Army Knife of the Millennial Generation

By now everyone is aware how smartphones have ushered in a new digital age of mobile technology. Online engagement on mobile devices surpassed desktop in 2013, and the majority of our digital media consumption now takes place specifically on apps. Mobile, and the smartphone in particular, has already revolutionized the news, video, social media and... Read more

Blog Jun. 20, 2008 | Share

comScore Radiohead Study Becomes Foundation of Harvard Business School Case Study

Many of the readers of this blog will probably remember comScore’s report on Radiohead’s “pay what you want” distribution model for their 2007 album “In Rainbows” back in November. The results of this study precipitated a lively debate in the blogosphere on the merits of this groundbreaking approach to music sales. Read more

Blog Feb. 12, 2008 | Share

Radiohead Redux

Many of the readers of this blog will probably remember the firestorm caused by comScore’s release of statistics regarding Radiohead’s unique online offer to “pay what you want” to download their new album, “In Rainbows.” comScore’s data showed that about 62% of the people who had initiated a download of the album did so without being... Read more

Press Release Jan. 15, 2008 | Share

M:Metrics Reports Growth In Mobile Music Adoption

SEATTLE, Wash January 15, 2008 — The rise in music phones has spurred adoption of mobile music consumption across the United States and Western Europe, reports M:Metrics, the mobile media authority. The firm reports that sideloading accounts for 83 percent of mobile music usage across France, Germany, Italy, Spain, the United Kingdom and the United... Read more

Press Release Nov. 5, 2007 | Share

For Radiohead Fans, Does “Free” + “Download” = “Freeload”?

RESTON, VA, November 5, 2007 – comScore, Inc. (NASDAQ: SCOR) today released a study of online sales of “In Rainbows,” a new record album from the band Radiohead. The album’s release has challenged the music industry’s traditional distribution and sales model by allowing consumers to determine the price they are willing to pay for the album,... Read more

Press Release Jul. 16, 2007 | Share

comScore Media Metrix Releases Top 50 Web Rankings for June

RESTON, VA, July 16, 2007 – comScore (NASDAQ: SCOR) Media Metrix today released its monthly analysis of U.S. consumer activity at top online properties for June 2007. The month saw traffic increase to gaming sites as schools let out for summer and gambling sites in anticipation of the upcoming World Series of Poker (WSOP). June also saw gains for... Read more

Press Release Nov. 15, 2006 | Share

Owners of Digital Music Players Represent an Attractive Audience for Consumer Electronics Advertisers

Reston, VA, November 15, 2006 – comScore Networks, a leader in measuring the digital age, today released a study which provides insight into the demographic characteristics, interests and media usage habits of online consumers who own digital music players (DMPs), including devices such as MP3 players, iPods (and starting today, Microsoft’s new... Read more

Press Release Apr. 26, 2004 | Share

One in Seven Internet Users Say They No Longer Download Music Files

WASHINGTON, April 26 -- The recording industry campaign against those who download and swap music online has made an impact on several major fronts, but the number of Americans downloading music and sharing files online has increased, according to the most recent survey of the Pew Internet & American Life Project. Read more

Press Release Jan. 5, 2004 | Share

Sharp Decline in Music File Swapping: Research Report from Pew Internet Project and comScore Media Metrix

The percentage of online Americans downloading music files on the Internet has dropped by half and the numbers who are downloading files on any given day have plunged since the Recording Industry Association of America (RIAA) began filing suits in September against those suspected of copyright infringement. Furthermore, a fifth of those who say they... Read more