Key Insights from 2012
and What They Mean for
the Coming Year
Real trend detector, the Cristal-Lab is 4 tumultuous days of debates, conferences and workshops focusing on the most topical issues and tendencies of the communication, creation, media , Brand Entertainment & Content industries and data / marketing innovation.
comScore is hosting an exclusive event dedicated to retailers in Spain. This event is dedicated to s hare with Spanish retailers comScore experience in making multi-channel insights critical assets for developing eCommerce strategies.
The New Currency: Measurement in an Age of Cross-Screen Audiences
Anthony Psacharopoulos, EVP Enterprise, comScore, Inc.
A Digital Month in Colombia: What are the 10 million internet users in Colombia spending their time on?
The most popular online activity in Colombia during the month of July was Social Networking, accounting for nearly 7 hours on average per visitor. Colombians also spent their time visiting Multimedia sites reaching 3 hours that month. Read moreBy: Ana Laura Zain Tags: Banking, Media & Entertainment, Newspapers, Retail, Social, Sports, Travel
Mobile devices are having a large impact on how consumers research and purchase online travel services. These changes, which are profound and taking place at a rapid pace, present both challenges and opportunities for those in the hospitality sector. In this blog post, comScore co-founder and chairman Gian Fulgoni explores mobile media usage, content... Read moreBy: Gian Fulgoni Tags: Mobile, Multi-Platform, Travel
comScore, Inc. (NASDAQ: SCOR) today released its Full Year and Q4 2012 U.S. travel e-commerce sales estimates. For the full 2012 year, U.S. travel e-commerce sales reached $103 billion, an increase of 9 percent versus the prior year. Air Travel accounted for nearly two-thirds of all travel spending while growing 10 percent vs. year ago. Read moreBy: Andrew Lipsman Tags: e-Commerce, Shopping, Travel
comScore, Inc. (NASDAQ: SCOR) today released a study on the growth of the online travel market in Brazil from its comScore Media Metrix service. The report found that 16.5 million Brazilians visited Travel sites in July 2012, gaining 18 percent in the past year as a record number of Brazilians turned to the web to plan and book travel. Read moreBy: Sarah Radwanick Tags: Travel
comScore, Inc. (NASDAQ: SCOR) today released a U.S. study on mobile travel activities based on data from the new comScore Travel Advisor report. The results indicate that 51 percent of smartphone owners accessed travel content on their devices during the three month period ending February 2012, with nearly 1 in every 5 smartphone owners using their... Read moreBy: Sarah Radwanick Tags: Smartphone, Travel
Linda Abraham provides a look at some of the key statistics on Kayak's IPO and how it stacks up to its online travel competitors. ViewFeaturing: Linda Abraham Tags: Travel
From emerging markets to converging media, comScore digital business analytics provide clarity in a connected world. This data passport offers a brief glimpse into the vast array of vital insights that only comScore can reveal. Read moreTags: Apps, Banking, Google Plus, Mobile, Video, QR Code, Retail, Shopping, Social, Travel
Digital Analytix provides the insight Berlitz needs to expand ecommerce capabilities into 23 global markets and grow margins. Read moreTags: Campaign Attribution, e-Commerce, Travel, Web Analytics
Summer travel is a daunting prospect. Everything is packed: the planes, the hotels, the roads, and your cars (especially those with kids). We have all witnessed epic meltdowns by fellow travelers and travel workers alike, the heat and the impatience pushing everyone to their breaking point. Fortunately the Internet has taken some of the hassle out... Read moreBy: Eli Goodman Tags: Search, Travel
Tis the season for holiday shopping, and across the globe more people are turning to the Internet to make their purchases – particularly in the retail sector. E-commerce is traditionally led by travel transactions and purchases, but towards the end of the year in the U.S., retail e-commerce picks up. E-commerce can equal big bucks – take for instance... Read moreBy: Joe Nguyen Tags: e-Commerce, Retail, Top 10 Sites, Travel