Insights

Serge Matta talks to BeetTV about the partnership between comScore and Google

13 Feb - Serge Matta, President of comScore, gives an overview of the comScore/Google partnership and its implications for the digital industry.

The Evolution of Digital Advertising
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Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

23 Apr - Insight NYC

comScore's Media Evangelist, Eli Goodman, will be moderating a session titled: The Last Days of the Last Click: How are data savvy marketers attributing value in a multi-touch world?
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24 Apr - State of Digital Advertising Q1 2014

Digital ad spending, up 17% year-over-year in 2013, continues to grow at a fast rate, with digital poised to play an even greater role in the future of advertising. In this webinar, comScore VP of Marketing & Insights Andrew Lipsman and comScore Sr. Director of Product Marketing & Ad Effectiveness Andrea Vollman will take an in-depth look at the critical trends and issues that are shaping the digital advertising industry.
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27 Apr - Local Search Association Conference

comScore Chairman Emeritus and Co-Founder, Gian Fulgoni, is the keynote speaker, delivering an address on the state of the local search market in relation to the multi-platform consumer boom.
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Press Release Apr. 8, 2014 | Share

comScore Releases February 2014 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore Video Metrix® service showing that 182.4 million Americans watched 49.2 billion online content videos in February, while the number of video ad views totaled 24.6 billion. Read more

By: Adam Lella Tags: Ad Impressions, Engagement, Rankings, Video, YouTube

Press Release Feb. 21, 2014 | Share

comScore Releases January 2014 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore Video Metrix service showing that 183.8 million Americans watched 48.7 billion online content videos in January, while the number of video ad views totaled 26.9 billion. Read more

By: Adam Lella Tags: Ad Impressions, Engagement, Rankings, Video, YouTube

Press Release Jan. 10, 2014 | Share

comScore Releases December 2013 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore Video Metrix service showing that 188.2 million Americans watched 52.4 billion online content videos in December, while the number of video ad views totaled 35.2 billion. Read more

By: Adam Lella Tags: Ad Impressions, Engagement, , Video, YouTube

Press Release Dec. 17, 2013 | Share

comScore Releases November 2013 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore Video Metrix service showing that 189.2 million Americans watched 47.1 billion online content videos in November, while the number of video ad views totaled 26.8 billion. Read more

By: Adam Lella Tags: Ad Impressions, Engagement, , Video, YouTube

Press Release Nov. 15, 2013 | Share

comScore Releases October 2013 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore Video Metrix service showing that 189 million Americans watched 49.1 billion online content videos in October, while the number of video ad views totaled 24.5 billion. Read more

By: Adam Lella Tags: Ad Impressions, Engagement, , Video, YouTube

Blog Oct. 7, 2013 | Share

The Dutch Online Video Landscape

Dutch Online Viewers are some of the most engaged Europeans after the UK, watching an average of 269.5 videos per viewer. For the recent launch of comScore Video Metrix in the Netherlands, we have produced an infographic to identify the latest online video trends in the Netherlands. Read more

By: Hélène Azevedo Tags: VEVO, Video, , YouTube

Press Release Oct. 7, 2013 | Share

comScore Launches Online Video Measurement Service in the Netherlands

comScore, Inc. (NASDAQ: SCOR), a global leader in digital measurement and analytics, today announced the launch of comScore Video Metrix in the Netherlands. The online video measurement service, which was the first service of its kind to market in the U.S. more than six years ago, has since been launched in many mar kets around the world including France,... Read more

By: Hélène Azevedo Tags: VEVO, Video, , YouTube

Press Release Oct. 3, 2013 | Share

Google Sites, Fueled by YouTube, Ranks as the Top Online Video Property in Latin America

comScore, Inc. (NASDAQ: SCOR) today released an analysis on online video activities in Latin America based on insights from its comScore Video Metrix service. The study found that internet users in Argentina are the most attracted to video content in the region, with more than 95 percent of the total internet population viewing online video in August... Read more

By: Ana Laura Zain Tags: Google, VEVO, Video, YouTube

Press Release Sep. 20, 2013 | Share

comScore Releases August 2013 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore Video Metrix service showing that 188.5 million Americans watched 46.7 billion online content videos in August, while the number of video ad views totaled 22.8 billion. Read more

By: Adam Lella Tags: Ad Impressions, Advertising, Engagement, Google, Rankings, , , Video, YouTube

Presentation Aug. 16, 2013 | Share

2013 Mexico Digital Future in Focus

This report examines how the latest trends in social media, search, online video, digital advertising, mobile and e-commerce are currently shaping the Mexican digital marketplace and what that means for the coming year. Read more

Tags: Ad Impressions, Ad Validation, Advertising, Audience Measurement, e-Commerce, Engagement, Facebook, Google, Internet Use, iOS, iPhone, LinkedIn, Rankings, Retail, Shopping, Smartphone, Social, Tablets, Technology, Twitter, VEVO, YouTube

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