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The Value of a Digital Ad

Joris Goossens, VP Sales, Benelux, the Nordics & Russia, Comscore looks closer at how to best optimise marketing efforts and connect with todays ‘connected consumer’.

Effectiveness of Online Advertising

How far had Ad-blocking spread? During this session, Fabrizio Angelini, CEO Sensemakers and representative for Comscore Italy presents issues affecting digital advertising today including ad blocking,...