Press Releases

9 mar. 2017

Comscore’s Vice President of Political Technology, Carol Davidsen, to Speak at the AAPC 2017 Annual Pollie Awards and Conference

Comscore’s Carol Davidsen will be participating in a panel discussion at the American Associaton of Political Consultants (AAPC) 2017 Annual Pollie Awards and Conference. The panel, entitled...
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9 mar. 2017

Comscore Introduces Breakthrough Service to Measure Consumer Interaction

Comscore today announced Comscore Connected Home, the first syndicated service to be based on the company’s proprietary Total Home Panel – a breakthrough research platform that measures cons...
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6 mar. 2017

Comscore Signs 700th Station to Its Local Television Service

Comscore today announced it has signed a local TV measurement agreement with WSLS, Roanoke, VA, owned by Graham Media Group. The signing marks a major milestone for Comscore, with WSLS being...
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23 fev. 2017

Comscore Enhances Mobile Video Reporting for YouTube and Its Partner Channels to Bolster Cross-Platform Measurement

Comscore today announced the introduction of the reporting of new mobile video metrics for YouTube and its Partner Channels across its core audience measurement services. With 70 percent of...
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23 fev. 2017

Comscore Announces UK Launch of Video Metrix® Multi-Platform to Measure Video Audiences Across Smartphones, Tablets and Desktops

Comscore, Inc. today announced the UK launch of Video Metrix® Multi-Platform providing a single, unduplicated measure of digital video consumption across smartphone, tablet and desktop devic...
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22 fev. 2017

Advances in Comscore’s vCE Campaign Measurement Service Aim to Increase

Comscore today announced key milestones in the advancement of its holistic multi-platform advertising measurement offering, validated Campaign Essentials™ (vCE®). The enhancements include so...
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16 fev. 2017

Blasting News selects Comscore to protect advertisers from invalid traffic

Blasting News, one of the largest global social news publishers, today announced that they have selected Comscore validated Campaign Essentials™ (vCE®) to identify and remove fraudulent traf...
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14 fev. 2017

Comscore Receives MRC Accreditation for Mobile Viewability Measurement Across Display, Video, Web and Apps

Comscore today announced that the company has been granted accreditation by the Media Rating Council (MRC) for its mobile viewable impressions and related viewability metrics for display and...
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13 fev. 2017

Comscore Reports $109 Billion in Q4 2016 Total Digital U.S. Retail E-Commerce Spending, Up 18 Percent vs. Year Ago

Comscore today reported Q4 2016 U.S. retail e-commerce spending from desktop computers and mobile devices. For Q4 2016, $109.3 billion was spent online, marking an 18-percent increase versus...
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24 jan. 2017

ABC Grants Continued Certification to Comscore for Online Ad Viewability

Comscore, Inc. (NASDAQ: SCOR) today received certification from ABC (Audit Bureau of Circulations) for its desktop display viewability measurement in validated Campaign Essentials™ (vCE®). T...
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