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Data Gem 8月. 27, 2014 | Share

iOS App Users Skew Younger than Android Counterparts

Mobile Platform App Audience Breakouts by Age

iOS users skew younger than their Android counterparts across the smartphone and tablet segments. 43 percent of iPhone users are between the ages of 18-34 as compared to 39 percent of Android phone users. In addition, 57 percent of iPad users are under age 45 as compared to 53 percent of Android tablet users. さらに表示する

プレスリリース 8月. 21, 2014 | Share

comScore’s U.S. Mobile App Report Available for Download

comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, today published The U.S. Mobile App Report. The report, available to the public as a complimentary download, provides an in-depth analysis of the medium that is currently driving the majority of digital behavior in the U.S. As mobile apps continue to play a more significant... さらに表示する

プレゼンテーション 8月. 21, 2014 | Share

The U.S. Mobile App Report

The US Mobile App Report

The days of desktop dominance are over. Mobile has swiftly risen to become the leading digital platform, with total activity on smartphones and tablets accounting for an astounding 60 percent of digital media time spent in the U.S. The fuel driving mobile’s relentless growth is primarily app usage, which alone makes up a majority of total digital... さらに表示する

Market Ranking 8月. 18, 2014 | Share

comScore Releases July 2014 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix® service showing that 190.3 million Americans watched online content videos in July 2014. Google Sites ranked as the top video content property, BrightRoll Platform was the top video ad property, and VEVO topped the list of YouTube... さらに表示する

Market Ranking 8月. 18, 2014 | Share

comScore Media Metrix® Ranks Top 50 U.S. Desktop Web Properties for July 2014

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly ranking of U.S. desktop web activity at the top online properties for July 2014 based on data from the comScore Media Metrix® service. Google Sites ranked as the top property on desktop with 191.2 million unique visitors, while AddThis topped the Ad Focus... さらに表示する

Market Ranking 8月. 14, 2014 | Share

comScore Releases July 2014 U.S. Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch™ analysis of the U.S. search marketplace. Google Sites led the explicit core search market in July with 67.4 percent of search queries conducted. さらに表示する

Data Gem 8月. 14, 2014 | Share

iPhone Users Earn Higher Income, Engage More on Apps than Android Users

iPhone Users Earn Higher Income Engage More on Apps than Android Users

The median iPhone app user earns $85,000 per year, which is 40 percent more than the median Android phone user with an annual income of $61,000. On average, iPhone users engage with their smartphone apps for nine more hours in a given month than Android users. さらに表示する

Market Ranking 8月. 6, 2014 | Share

comScore Reports June 2014 U.S. Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for June 2014. Apple ranked as the top smartphone manufacturer with 42.1 percent OEM market share, while Google Android led as the #1 smartphone platform with 51.9... さらに表示する

Market Ranking 7月. 21, 2014 | Share

comScore Releases June 2014 U.S. Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch™ analysis of the U.S. search marketplace. Google Sites led the explicit core search market in June with 67.6 percent of search queries conducted. さらに表示する

Market Ranking 7月. 21, 2014 | Share

comScore Releases June 2014 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix® service showing that 186.9 million Americans watched online content videos in June 2014. Google Sites ranked as the top video content property, BrightRoll Platform was the top video ad property, and VEVO topped the list of YouTube... さらに表示する