Mais insights

Road to a Complete Measurement of the Peruvian Market

During the Comscore Day 2016 event in Peru, different industry leaders gathered to discuss how to move towards complete digital measurement. The industry must adapt to the digital advertising market t...

The Value of Verified Impressions

During our webinar, Luciana Burger, Managing Director for Comscore Brazil, explained in detail what is a verified impression and how important is to track your campaign or the potential of your invent...