2025 State of Programmatic Report
Cricket World Cup Rivets the Indian Online Population During Final Matches
Battle of the Browsers: Impacting Search Share
Will Rising Gas Prices Threaten Recent Gains in U.S. E-Commerce Spending?
We have seen evidence in recent years of the negative impact rising gas prices appear to have on e-commerce spending, which is mostly discretionary in nature. If we look at year-over-year retail e-com...
The Journal of Advertising Research 50th Anniversary Edition
After the Quake: Mobile Internet Use Soars in Wake of Japan Crisis
Q and A Search: Who, What, Where, When, Why and How
A search query, in its essence, is a question requiring an answer. Fortunately the search engines are intelligent enough to find us what we need with most any query, but some inquiries require more s...
Oscar Efforts Successfully Court Younger Demographics Online
What’s My Comp Index?
Digital Analytix First to Comply with IAB and ABCe Terminology Guidelines f...
Comscore Introduces Digital Analytix: Overcoming Pain Points with Digital D...
A Retrospective View of 50 Years of Advertising Research
Digital Media in Canada: Looking Back at 2010 and Forward to 2011
Weather Forecast? Don’t know, check Google...
As U.S. Consumers’ Economic Sentiment Improves Slightly, Inflation Rears it...
Top 10 Mobile Trends of 2010: Highlights from Comscore’s Mobile Year in Rev...
Mind the GRP
Comscore in Support of Web Analytics Association Code of Ethics
Small Business Economic Recovery Begins But Remains Sluggish