The Last Click Factor: How Consumers Are Outsourcing Much of the Purchase Journey to AI Assistants
Check out the latest video in Comscore Box Office Review with Comscore's Senior Media Analyst Paul Dergarabedian as he focuses on the expected $100M plus domestic debut of Super Mario Bros. Movie & the recent success of animated... Read more
Paul & Mike, after a one month hiatus, are back with a quick 20 minute feast of Thanksgiving and holiday box office bites including a recap of a very crowded Thanksgiving frame and a look ahead into the December movie marketplace. Read more
Proximic Holiday Gaming and Entertainment One-Sheet
Comscore Movies
Consumers set up a blockbuster holiday season at the Box Office
The all-important holiday period for movie theatres has undergone a shake up, off the back of the record $425 million 5-day* Thanksgiving frame last month which set a completely new standard for the b...
金馬 61 在社群上如何閃耀?
The State of the Global Summer Box Office
Summer Box office revival: on the path to a $4 billion milestone
‘Barbenheimer’ and Redefining Movie Marketing Strategies
Barbenheimer and Redefining Movie Marketing Strategies
It’s a critical time for the industry, and we’ve seen a real boost for the theatrical movie business, with the double release of Barbie and Oppenheimer globally.
European Box Office: Engaging Audiences and Future Forecast
"The Super Mario Bros Movie" Powers Up Audiences at the Box Office & on Dig...
Akshaye Widhani – An exclusive interview with the CEO of Yash Raj Films
Watch Paul Dergarabedian, Comscore Sr. Media Analyst, in conversation with Akshaye Widhani to discuss the incredible global success of "Pathaan," the indelible impact made by the founder of Yash Raj,...
Pulling Back the Curtain on the 2023 Oscars
Comscore March Movie Madness!
The Oscar Buzz Has Begun
Top 10 Movies of 2022 and 2023 Preview in Theaters