Measure what matters to make cross-platform audiences and advertising more valuable.

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Cross Platform Audience Measurement

Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.

Plan

Connect the dots across multiple data sources to discover and act upon new opportunities to drive business growth.

Transact

Build your business around the transformative currency for media measurement in a cross-platform world.

Evaluate

Understand the impact of media and marketing efforts so you can improve ROI and make future decisions with confidence.

Programmatic Targeting, Simplified

Comscore’s dedicated programmatic targeting division, Proximic by Comscore, enables media buyers and sellers to activate a powerful suite of audience and content targeting segments that overcome signal loss and reach users with scale and precision.

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Programmatic Targeting, Simplified

A True View of Cross-Platform Social Audiences

As social media continues its ascent, having a comprehensive, consistent, and unified view of media consumption and consumer intelligence across traditional digital and social platforms is more vital than ever. We help buyers and sellers (OR ambitious players) in the social space understand their value by turning real-time data from the social media landscape into actionable insights that drive successful business outcomes.

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A True View of Cross-Platform Social Audiences

Insights

Arm yourself with the knowledge needed to grow your business.

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Proximic at Marketing Politics

The 2024 cycle is going to be the costliest yet - projected to top $10 billion across all media. But...

18 Jan 2024, Washington DC, DC

La Cobertura Incremental que nos aportan las Redes Sociales

Las redes sociales se han vuelto esenciales en las estrategias de comunicación y marketing online. Su...

19 Jan 2024, Webinar

IAB ALM

IAB’s Annual Leadership Meeting is where the digital industry first debated hot topics like the demise...

28 Jan 2024, Marco Island, Florida
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