Moving beyond point estimates in media measurement to include considerations of the relative reliability of measurements and methodologies. Read more
Comscore's Work on Online Measurement in a Privacy-Forward Future
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Data Transfers and Standard Contractual Clauses...
Online Food and Grocery Ordering Fueling Retail...
Spotlight on the Power of Minority-Owned Media
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How OTT Viewership Has Responded to the Rise of...
Respecting Privacy in Online Measurement: Comscore's...
What happens to ad targeting if user tracking goes away?
In-home Data Consumption Grew Largely Driven by COVID-19 Related Changes...
So Long, 2020: A Comscore Year in Review
‘Big 3’ Holiday Days Exceed $22 Billion in Online Spending, Grow...
Online Retail Visits Up 22 Percent Year-Over-Year for Thanksgiving...
As millions stay home, home furnishing sites see record spend and...
When it Comes to Brand Safety for CTV, are we Doomed to Repeat the...
What will viewers watch on election night in battleground markets?
Fearmongering in CTV Advertising
How U.S. Auto Shoppers are Adapting in the Age of Covid