2025 State of Programmatic Report
A Deeper Look at Bing's Performance in June
A Day in Boston at the Internet Retailer Conference
The Physics of Online Advertising
Comscore’s paper “Whither the Click”, which reveals the significant positive impact of display ads even when there’s no click, is being published in this month's issue of the Journal of Advertising Re...
Thoughts on the MMX 360 Announcement at the Conversational Media S...
Huffington Post Defies Expectations, Reaches New Heights Post-Election
Keeping Score with Social Media Marketing and Measurement: Three Things to...
I was a member of the measurement panel at the IAB Social Media Conference recently, and we talked a lot about the social media ‘scorecard.’ There were a variety of perspectives represented as Bryan W...
American Idol Predictions – Final Thoughts
Comscore Brand Crosses India
American Idol Searches Predict Lambert Landslide
What's Driving the Decline in Search Ad Coverage?
Twitter.com Quadruples to 17 Million U.S. Visitors in Last Two Months
Will Technology Help Businesses in Latin America Navigate the Economic Down...
Valencia Festival of Media
On Branding Versus Direct Response Advertising
Breaking News (and Making News): Twitter Surges 131% in March to 9.3 Millio...
Auto Advertisers Go Digital: Doing a Good Job
Banners Still Having a Banner Quarter
Is Silicon Valley a Systemic Risk?