2025 State of Programmatic Report
Update on the Evolution of Comscore MMX 360
2009: Another Strong Year for Facebook
Advertising Effectiveness 101
Last week I had the pleasure of teaching Advertising Effectiveness 101 as part of the IAB professional development series. I've taught a few of these before and every time I come away more pumped up a...
Growing Number of Smartphone Users Bodes Well for Mobile Web
The Click and Affiliate Marketing
Comscore Celebrates a Decade of Innovation
As this decade winds down to its conclusion, Comscore would like to take a moment to reflect on what a decade it’s been. Founded in 1999 by our CEO Magid Abraham and Chairman Gian Fulgoni in the heyda...
Facebook Surpasses 100 Million U.S. Visitors in November!
No Time to Lose for Online Retailers
Zhu Zhu Pets: The Season's Hot Holiday Toy
Thanksgiving Weekend Continues Strong Momentum for Online Holiday Shopping
Guaranteed Audience Buys: What's Promised Isn't Always What's Delivered
Comscore Gets On the Map in Istanbul!
Free Shipping this Holiday Season: Margin Eater or Opportunity for Retailer...
Page Load Performance Can Affect Consumer Behavior: How Does Your Site Meas...
Collegiate Entrepreneurs Offer Hope for Long-Term Economic Recovery
Forget the “Click” – How the Click-Thru Metric is Holding Back Digital Medi...
Comscore Wins 2009 Chicago Innovation Award
Can Newspapers Turn Sizable Online Audiences Into Profitable Ones?