2025 State of Programmatic Report
California Consumer Data Privacy Act, AB-375
The Potential of Digital Advertising Strategies amid GDPR: A Q&A with Georg...
Delivering Impact: Advancing this Year’s Upfronts
Chris Wilson, an industry veteran with more than two decades in TV audience measurement, gives his insights on this year’s Upfronts compared to years past.
Five Key Steps to Keep Your Brand Safe in a Complex Media Ecosystem
Reaching the Elusive OTT Consumer
A Strong Start Expected for the 2018 Summer Box Office
The 2018 box office year is off to a rollicking start with a strong lineup of late 2017 holdovers and a slate of newer releases. So far, this year has been led by Disney’s latest $1 billion-earning Ma...
National Geographic Ranked Top Social Brand in 2017 by Shareablee
Smart Speaker Penetration Hits 20% of U.S. Wi-Fi Households
How Comscore Activation Helps Marketers and Publishers Improve Targeting am...
From the Golden Globes to the Grammys, TimesUp campaign drives over 101 mil...
Comscore Workshop/Research Phishing Scam
Why Smart Speakers are Ready for Primetime this Holiday Season
How Retailers Can Close the Loop between Planning and Sales in a Cross-Chan...
5 Trends for Retailers to Watch Out for this Holiday Season
YouTube Tune-In Study Shows Ad Recency and Frequency Correlate with Viewers...
Audience of the Moon
Comscore Appoints Joseph R. Rostock as Chief Information Officer
Comscore Follow-Up Statement on Pending Legal Proceedings with Nielsen