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Olympic Frenzy Fuels Search Activity Throughout the Games

Why Groupon and LivingSocial are Flexing their M-Commerce Muscle

Romney’s Online Advertising Ramps Up as Obama Ads Tick Down in July

One of the truisms of Election 2012 has been the Obama campaign’s outsized lead vs. Romney in most facets of the digital battleground, whether in the number of social media fans and followers, online...

Digital Scarcity Improves the Economics of Online Advertising

Small Screens for Big Games

Getting the Most out of the Games: How Campaign Optimization Can Drive ROI

Everyone seems to have caught Olympic fever this summer, and in addition to this being good news for the athletes competing, this is also very good news for the hundreds of brands around the globe who...

MRC Accredits Comscore vCE Validation, Including Cross-Domain iFrame Measur...

How Search is Helping Quora Break Through to the Mass Market

The Digital Battleground: Obama vs. Romney

When the Cookie Crumbles

5 Years Later: A Look Back at the Rise of the iPhone

'The Power of Like 2' Offers New Insights into How Social Marketing Deliver...

Instagram for Video: Searching for the Next Big Thing

It’s Time to Change the Discussion on Measuring Facebook Effectiveness

Facebook: Around the World in 800 Days

Social Media Delivers Valuable Exposure for Presidential Campaigns

Despite its Declining Importance for Many Display Campaigns, the Click Rema...

Comscore Introduces Mobile Metrix 2.0: The Next Generation of Mobile Behavi...