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28 Jun 2013

Viewability Benchmarks Show Many Ads Are Not In-View but Rates Vary by Publ...

28 May 2013

As Digital Ad Effectiveness Measurement Improves, Are Branding Ad Dollars R...

16 May 2013

Comscore Welcomes Starcom MediaVest Group and Zenith Optimedia as Preferred...

We are extremely pleased to announce that Starcom MediaVest Group and ZenithOptimedia have committed to validated Campaign Essentials (vCE) for digital campaign ratings. Both advertising agencies have...

29 Apr 2013

UbiquiTV: Video Fragmentation is the New Reality

25 Apr 2013

Comscore at the NewFronts: UbiquiTV is the New Reality

25 Apr 2013

Comscore Welcomes Procter & Gamble as Newest vCE Partner

Comscore is delighted to announce that Procter & Gamble (P&G) has agreed to partner with Comscore on its validated Campaign Essentials (vCE) capability. vCE is a holistic ad delivery validation soluti...

1 Apr 2013

Multi-Platform Media Usage is Not a Zero Sum Game

25 Mar 2013

Key Trends That Are Shaping the Brazilian Digital Landscape

10 Mar 2013

What do people LIKE about the most disliked brands in the US?

6 Mar 2013

Android vs. iOS: User Differences Every Developer Should Know

28 Feb 2013

Comscore Collaborates with Solve Media on ‘Native Insights’ Research

19 Feb 2013

Putting the Digital Future in Focus: Key Trends that Will Shape the U.S. Di...