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Do Mobile Ads Even Work? New Comscore Research Says “Yes”

Measurement in the Evolving App Environment

A Digital Month in Colombia: What are the 10 million internet users in Colo...

The most popular online activity in Colombia during the month of July was Social Networking, accounting for nearly 7 hours on average per visitor. Colombians also spent their time visiting Multimedia...

Mobile Shopping Trends in the UK

5 Reasons to Start Using Direct View Today

Understanding Digital Consumer Habits in Central America

Comscore recently released the 2013 Study of Central American Digital Media Habits. The study features a comprehensive overview of the Central America online user’s behavior.

5 Things Every Marketer Should Know About Mobile Commerce

2013 Digital Future in Focus Series

There's a $20 Billion Pot of Gold at the End of the Mobile Advertising Rain...

What's The 'Open Rate' Of Your Social Content?

The UK Mobile Gaming Landscape

Get Mobile - Now!

Comscore Online Ad Delivery Findings Featured in the Journal of Advertising...

Viewability Benchmarks Show Many Ads Are Not In-View but Rates Vary by Publ...

As Digital Ad Effectiveness Measurement Improves, Are Branding Ad Dollars R...

Comscore Welcomes Starcom MediaVest Group and Zenith Optimedia as Preferred...

UbiquiTV: Video Fragmentation is the New Reality

Comscore at the NewFronts: UbiquiTV is the New Reality