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Comscore Online Ad Delivery Findings Featured in the Journal of Advertising...

Viewability Benchmarks Show Many Ads Are Not In-View but Rates Vary by Publ...

As Digital Ad Effectiveness Measurement Improves, Are Branding Ad Dollars R...

When it comes to digital advertising, we often spend our time pouring over data in order to create planning, modeling, targeting and buying efficiencies, but it’s very easy to get caught up in the pro...

Comscore Welcomes Starcom MediaVest Group and Zenith Optimedia as Preferred...

UbiquiTV: Video Fragmentation is the New Reality

Comscore at the NewFronts: UbiquiTV is the New Reality

At the NewFronts, everyone will be looking to decipher the dynamics of this increasingly multi-platform world we live in, where the lines between TV and digital video, and premium and non-premium cont...

Comscore Welcomes Procter & Gamble as Newest vCE Partner

Multi-Platform Media Usage is Not a Zero Sum Game

Key Trends That Are Shaping the Brazilian Digital Landscape

What do people LIKE about the most disliked brands in the US?

Android vs. iOS: User Differences Every Developer Should Know

Comscore Collaborates with Solve Media on ‘Native Insights’ Research

Putting the Digital Future in Focus: Key Trends that Will Shape the U.S. Di...

Facebook Graph Search: What Happens When Utility and Frequency Collide?

Facebook Vaults Ahead of Google Maps to Finish 2012 as #1 U.S. Mobile App

The Top Ten Burning Issues in Digital

Green Monday Gains

Welcome to a Brave New Digital World