The State of Social Media
Bloomberg Businessweeks cover story for the week, The Rise and Inglorious Fall of Myspace, features Comscore data in charting the growth of Myspace and Facebook over the years. At its peak, Myspace saw 75.9 million unique visitors coming to the property in December 2008. Last month, this figure dropped to 34.8 million unique visitors.
At Comscore Voices, we analyzed the story on the Myspace-Facebook horse race and the contrasting all-time U.S. audience highs seen by Facebook (157.2 million visitors in May), LinkedIn (33.4 million visitors), Twitter.com (27.0 million visitors), and Tumblr.com (10.7 million).