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Surfing in August? German holidaymakers’ mobile browsing habits

It is no secret that online travel sites face fierce competition, with numerous properties competing in this space. Whether consumers were making plans for their summer vacation or already planning th...

Digital-native Millennials embrace ‘traditional’ media outlets

As the first true digital natives, Millennials’ online behaviour has been a source of fascination across the globe, the UK being no exception. In many ways, they embrace modernity – 80% of UK Millenni...