Pursuit Channel: winning automotive ad placements with Comscore TV and Advanced Audiences™

Pursuit Channel leveraged Comscore TV's national reporting and advanced audiences to secure a major agency’s automotive ad placement on their network.
By using Comscore TV which provides massive-scale measurement of national television programming and Comscore Advanced Audiences, Pursuit was able to provide a dynamic consumer view of their audience which showcased their viewers were a strong target for automotive categories.
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