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Comscore Data on Apple iOS Featured at WWDC

Comscore Releases Inaugural Data from Total Universe Report

Creative is King When Targeting Millennials

Raised in the technology age (since the early 80s), Millennials have only known life with scores of cable channels, remote controls, and video games. In addition to these conveniences, younger Millenn...

6 Keys to Mobile Search Marketing Success

Seeking Osama: Anatomy of a News Firestorm in a Cross-Platform Environment

#RoyalWedding: The Role of Social Media in William and Kate’s Big Day

Unless you’ve been living in a media-free cave for the past month, you are well aware of the Royal Wedding taking place this Friday between Prince William and Kate Middleton. These nuptials mark the f...

Comscore and Carnegie Mellon Join Forces for Social Media Analytics Case Co...

Battle of the Browsers: Impacting Search Share

Will Rising Gas Prices Threaten Recent Gains in U.S. E-Commerce Spending?

The Journal of Advertising Research 50th Anniversary Edition

Q and A Search: Who, What, Where, When, Why and How

Oscar Efforts Successfully Court Younger Demographics Online

What’s My Comp Index?

Digital Analytix First to Comply with IAB and ABCe Terminology Guidelines f...

Comscore Introduces Digital Analytix: Overcoming Pain Points with Digital D...

A Retrospective View of 50 Years of Advertising Research

Weather Forecast? Don’t know, check Google...

As U.S. Consumers’ Economic Sentiment Improves Slightly, Inflation Rears it...