The State of Social Media
Comscore Chairman Gian Fulgoni and VP Industry Analysis Andrew Lipsman present their quarterly review of the state of the U.S. online retail economy in Q3 2011. This installment provides an overview of continued strong e-commerce spending trends in the third quarter of 2011, including a preview of the 2011 holiday season and analysis of the use of mobile and tablet devices and their impact on e-commerce spending. It’s clear that the continued weak economy is accelerating the shift of consumer spending from in-store to the Internet, so this is a particularly important webinar.
Presentation highlights include: