April 13, 2026

Consumer AI Tool Usage

Consumer AI Tool Usage - Top 5 Entities on Desktop

Desktop

Unique Visitors

TOTAL*

93,532,732

OpenAI ChatGPT (AI Assistant)

52,298,263

Microsoft Copilot (AI Assistant)

29,333,013

Canva (Audio, Images, Design, Videos, Music, Presentation)

17,227,491

Google Gemini (AI Assistant)

13,556,093

Grammarly (Text, Productivity)

7,607,676

*Total Unique Visitors
The estimated number of deduplicated unique people that visited any content of a website, a category, a channel, or an application during the reported data period.

Source: Custom Media Metrix Desktop, February 2026

Consumer AI Tool Usage - Top 5 Entities on Mobile

Mobile

Unique Visitors

TOTAL*

83,943,578

OpenAI ChatGPT (AI Assistant)

37,668,776

Google Gemini (AI Assistant)

13,537,697

Microsoft Copilot (AI Assistant)

10,296,055

Octane AI (Marketing)

9,433,719

Canva (Audio, Images, Design, Videos, Music, Presentation)

8,553,550

*Total Unique Visitors
The estimated number of deduplicated unique people that visited any content of a website, a category, a channel, or an application during the reported data period.

Source: Custom Media Metrix Mobile, February 2026

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