Search for "prensas con tornillos" returned 169 matches

Unlocking New Insights Tying Cross-Channel Consumer Behavior Directly to Linear TV Campaigns

Comscore and Kochava have launched an innovative performance media measurement solution that allows marketers to better understand how linear TV ad campaigns meaningfully impact both online and offline behaviors.
23% - ights/Videos/Interview/Unlocking-New-Insights-Tying-Cross-Channel-Consumer-Behavior-Directly-to-Linear-TV-Campaigns

Is there Representativeness in Measurement? Why the Move to Cross-Platform Measurement Demands it

Comscore’s SVP of Television & Cross-Platform Analytics, Joe Ruthruff, Ph.D., in conversation with CIMM's Managing Director John Watts unpacks the need for representativeness in measurement and what it means for different groups, including the current...
23% - ights/Videos/Interview/Is-there-Representativeness-in-Measurement

Next-Gen Measurement: AI, Automation and Big Data

How are media owners, agencies and platforms leveraging machine learning, large-language models (LLMs) and generative AI for innovation in measurement now? And how will AI-infused advertising shape the practice of media measurement moving forward?
23% - ights/Videos/Interview/Next-Gen-Measurement-AI-Automation-and-Big-Data

Akshaye Widhani – An exclusive interview with the CEO of Yash Raj Films

Watch Paul Dergarabedian, Comscore Sr. Media Analyst, in conversation with Akshaye Widhani to discuss the incredible global success of "Pathaan," the indelible impact made by the founder of Yash Raj, late legend Mr. Yash Chopra who was considered "King...
23% - ights/Videos/Box-Office-Bites/Akshaye-Widhani-An-exclusive-interview-with-the-CEO-of-Yash-Raj-Films

Digital video: The big picture

If all the video available online - short, long, news, entertainment, sports - are on a spectrum offering anywhere from 10 seconds to 10 hours then what does this spectrum look like in India? Who are the creators, studios, consumers and advertisers on...
23% - ights/Videos/Presentation/Digital-video-The-big-picture

Revving Up Your Social Revenue

In this Fireside Comscore’s Jason Clough, Senior Director of Partnerships and Insights and Geet Lulla, Vice President - Sales and Head - Asia Pacific unpacked all the actionable, cross-platform insights you need to create precise and cutting-edge branded...
23% - ights/Videos/Presentation/Revving-Up-Your-Social-Revenue

Challenges and ideas to monetize video content by publishers creators

Video Measurement (OD content / Live streams / SFV / News) growth is driving the industry because the format delivers the attention brands need and content consumers want. Technology is working with brands to chart the next generation of customized video...
23% - ights/Videos/Presentation/Challenges-and-ideas-to-monetize-video-content-by-publishers-creators

Measuring Video Consumption

Video is a format that has opened up the opportunity for creators to truly dive into new and innovative ideas and try new things. It truly is an entire new world of content. Our panel of industry experts will explain how they're taking advantage of this...
23% - ights/Videos/Presentation/Measuring-Video-Consumption

Bienvenida & Estado actual de Social Media

Tania Yuki, CMO de Comscore, hace una presentación sobre datos e insights digitales y sociales para América Latina, con data que va desde 2019 a 2022 y trae información importante como engagement en la región, principales tendencias de contenido, share...
69% - ights/Videos/Presentation/Bienvenida-y-Estado-actual-de-Social-Media

Estudio de Connected TV, OTT y Addressable Advertising en América Latina

Comscore en colaboración con IAB desarrolló un estudio de mercado regional sobre la Televisión Conectada, OTT y Addressable Advertising y comparte durante INTERACT 2022 un resumen de los principales hallazgos que el estudio de más de 50 diapositivas presenta....
69% - ights/Videos/Presentation/Estudio-de-Connected-TV-OTT-y-Addressable-Advertising-en-America-Latina