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Proximic by Comscore ID-free content targeting drove brand awareness lift for leading streaming service
A leading CTV streaming service wanted to motivate movie watchers to considering using their service to stream exclusive, quality movies by utilizing a campaign with Proximic by Comscore's ID-Free content targeting.
100% -
fts/Proximic-by-Comscore-ID-free-content-targeting-drove-brand-awareness-lift-for-leading-streaming-service
Understanding and Impacting the Consumer Journey with TripAdvisor
Strategic and cost-efficient TV advertising with BMG
91% -
fts/Understanding-and-Impacting-the-Consumer-Journey-with-TripAdvisor
Predictive Audiences: the incremental reach you’ve been missing
A campaign targeting Online Holiday Shoppers leveraged Proximic by Comscore’s ID-based audience and ID-free Predictive Audience to explore incremental reach.
87% -
fts/Predictive-Audiences-the-incremental-reach-you-ve-been-missing
Comscore Custom Reporting for Exclusive Reach
A new ad network wanted to demonstrate that they had established a foothold in the cluttered market for display advertising.
81% -
e-Studies/Comscore-Custom-Reporting-for-Exclusive-Reach
Frameplay & Comscore offer Brand Lift in the Gaming Space
A leading snack brand and their agency wanted to gaming audience in a meaningful, authentic way to reinforce that the brand is a great tasting snack.
80% -
e-Studies/Frameplay-Comscore-offer-Brand-Lift-in-the-Gaming-Space
Going hyperlocal: How one advertiser used CTV to extend reach and drive sales
Hawthorne Advertising, a leading creative, media, and analytics agency, knows the impact hyperlocal ads can have on their clients’ campaigns. Using measurement solutions from Comscore and The Trade Desk, the agency helped their home-service brand client...
79% -
fts/Going-hyperlocal-How-one-advertiser-used-CTV-to-extend-reach-and-drive-sales
Understanding and Impacting the Consumer Journey with TripAdvisor
TripAdvisor wanted to help their brand and marketing partners better understand, quantify and ultimately impact the path to purchase through more effective and efficient online advertising.
77% -
fts/Case-StudiesX/Understanding-and-Impacting-the-Consumer-Journey-with-TripAdvisor
Consumable Partners with Comscore to Showcase Incremental Audience Reach
Comscore Digital Data Helps Advertisers Maximize Audio Campaign Reach
76% -
e-Studies/Consumable-Partners-with-Comscore-to-Showcase-Incremental-Audience-Reach
Comscore Provides Insight into Sonoro Media’s Hispanic Audience
Comscore Digital Data Helps Advertisers Optimize Hispanic Audience Campaigns
75% -
e-Studies/Comscore-Provides-Insight-into-Sonoro-Media-s-Hispanic-Audience
Comscore Predictive Audiences and Channel Factory Use Cookieless Targeting to Drive Awareness of Political Candidate
Channel Factory used Comscore’s cookie-free Predictive Audiences to help a political candidate drive awareness through YouTube.
74% -
e-Studies/Comscore-Predictive-Audiences-and-Channel-Factory-Use-Cookieless-Targeting-to-Drive-Awareness-of-Political-Candidate
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