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Rising Tide of Social Media Influencers in India

In recent years, Influencer Marketing has emerged as a powerful and widely adopted strategy in the digital advertising landscape. In 2024, we are seeing a global tech giant like Google India partnering with social media influencers, such as Shraddha or...
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IA TikTok Gaming y mas

Entre los temas que más interés suscitaron, destacamos nuestros datos sobre IA, el auge de TikTok, la industria del gaming, los principales players del e-commerce y el fenómeno “Barbenheimer”. A continuación, os compartimos unos Key Takeaways sobre estas...
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Comscore Reaches Multi-Year Exclusive Agreement With BB Theatres

Comscore announces a multi-year, exclusive agreement with B&B Theatres® to provide Comscore’s innovative theatre and circuit management solutions to increase productivity and manage content across B&B’s 57 locations in real-time.
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Comscore Social Insights

Comscore Social Insights helped showcase incremental reach ​for the beauty brand's social audience
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ID-Free Targeting that Performs

The seismic shift in the advertising industry propelled by evolving data privacy regulations and the deprecation of third-party cookies has prompted advertisers to explore innovative approaches to audience targeting.
100% - ights/Blog/ID-Free-Targeting-that-Performs

Comscore Digital Insights

Comscore digital insights help a beauty brand understand their target audience with deeper psychographic targets​.
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Epsilon Partners with Comscores Proximic for Global Contextual Data

Proximic by Comscore, a division of Comscore Inc. (NASDAQ:SCOR) and a leading provider of audience and content targeting solutions for programmatic activation, and Epsilon, a global advertising and marketing technology company, today announced a partnership...
0% - ights/Press-Releases/2024/3/Epsilon-Partners-with-Comscores-Proximic-for-Global-Contextual-Data

Comscore Reports Fourth Quarter and Full Year 2023 Results

Comscore, Inc. (Nasdaq: SCOR) today reported financial results for the fourth quarter and full year ended December 31, 2023.
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Comscore and TEGNA Sign Multi-Year Agreement

Comscore, Inc. (NASDAQ: SCOR) and TEGNA Inc. (NYSE: TGNA) today announced they have reached a comprehensive multi-year agreement on cross-platform audience measurement.
0% - ights/Press-Releases/2024/3/Comscore-and-TEGNA-Sign-Multi-Year-Agreement

Comscore to Announce Fourth Quarter 2023 Financial Results

Comscore, Inc. (Nasdaq: SCOR), today announced that it plans to hold a conference call to discuss its financial results for the fourth quarter ended December 31, 2023 on Wednesday, March 6th at 5:00 p.m. ET.
0% - ights/Press-Releases/2024/2/Comscore-to-Announce-Fourth-Quarter-2023-Financial-Results