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Day 4: comScore at the Games

Globally, males spent nearly 1 hour on average per user on Sports sites while females spent 28 minutes in June 2012.
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Day 3 comScore at the Games

143 million people around the world watched an average of just under 20 videos each in June 2012.
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Day 2 comScore at the Games

Visitors to sports sites increased by 23% over the past year to 655 million global visitors in June 2012.
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comScore at the Games

comScore is providing free data snacks around the Games, to keep the industry up-to-date. Check back every day for an updated graphic showing global online and mobile behavioural patterns and how these might be affected by one of the biggest sporting...
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Day 1 comScore at the Games

4.3 million people visited London2012.org globally in June 2012. The site had the highest penetration in the UK (6.2% reach) while Spain ranked first for engagement (12.2 minutes per user).
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1 in 8 European Smartphone Owners Conducted a Retail Transaction on their Device

The study showed that the EU5 mobile retail audience nearly doubled over the past year, with 1 in 6 smartphone users accessing online retail sites and apps on their device. In addition, 1 in 8 EU5 smartphone users actually completed a retail transaction...
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The Great American Smartphone Migration

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results from a study of first-time U.S. smartphone owners with insights from the comScore MobiLens service. The study found that nearly half of feature phone subscribers...
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9 in 10 Chilean Web Users Tune In To Online Video

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study on online video viewing activities in Chile with insights from its comScore Video Metrix service. The study found that Chile ranked as the most engaged online...
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ASOS Experiences the Facebook Effect

Using paid media to leverage the potential of earned properties such as the Facebook Brand Page yields positive ROI.
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comScore Releases June 2012 US Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that more than 180 million U.S. Internet users watched 33 billion online content videos in June. Video advertising...
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