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Kindle Fire Captures more than Half of Android Tablet Market

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the next generation of its Device Essentials™ service, offering new insight into global digital device usage. Based on comScore’s global Unified Digital Measurement...
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European Mobile Gaming Gets Social

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of mobile gaming behaviour across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) using the comScore MobiLens service....
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In UK, Time Spent Reading Newspapers Online Vastly Varies by Household Income

In March 2012, 28.3 million UK unique visitors accessed newspaper sites online and spent an average of 38.0 minutes per visitor.
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comScore Media Metrix Ranks Top 50 US Web Properties for March 2012

Lotto sites witnessed a huge spike in traffic as the Mega Millions jackpot climbed towards its eventual $656 million total in March. Meanwhile, Travel sites were busy keeping up with spring break and summertime travel demand.
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For Display Ads, Being Seen Matters More than Being Clicked

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, and Pretarget, the intent targeting company, today released results of an online advertising study which found that ad viewability and hover time are more strongly correlated with...
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1 in 5 Mobile Phone Users in Japan Now Owns a Smartphone

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the Japan mobile phone industry during the three month average period ending February 2012. The study...
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Android Accounts for Majority of Japan’s Smartphone Market

More than 19.3 million people in Japan owned smartphones during the three months ending in February 2012, up 28 percent versus November. Android’s share of the smartphone market reached 61.4 percent, while Apple ranked second with 34.2 percent of the...
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comScore Releases March 2012 US Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 181 million U.S. Internet users watched nearly 37 billion online content videos in March, while video ads topped...
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Google Sites, Microsoft Sites and Facebook Rank as Top Online French Properties in March

Nearly 48 million unique users went online in March 2012 in France. Google Sites continued to rank as the top online property, attracting 44.3 million unique visitors, displaying a slight increase over the past month. Microsoft Sites ranked second with...
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The Top 6 Trends Shaping Local Search in 2012 and Beyond

comScore, 15miles and Localeze present key insights from the 5th Annual Local Search Usage Study as well as discuss how marketers and search platforms can stay ahead of the ever changing local search space.
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