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Forbes Leads the First Wave of Publishers to Adopt comScore validated Campaign Essentials

Forbes Media and comScore, Inc. (NASDAQ: SCOR) today announced an agreement to implement viewable impression measurement across all display ad campaigns appearing on Forbes.com as part of its validated Brand Increase Guarantee (vBIG) program. This innovative...
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comScore Releases February 2012 US Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 179 million U.S. Internet users watched nearly 38 billion videos of online video content in February.
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UK Males Far More Engaged with Online Videos

21.9 million UK internet users were exposed to a video ad stream and 33.3 million UK internet users watched a content video in January 2012. A demographic analysis revealed that males were far more engaged with content videos, accounting for 74.7 percent...
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comScore Launches Ad Metrix in Australia

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the launch of comScore Ad Metrix in Australia. The service offers advertisers, agencies and publishers comprehensive insights into where display ad impressions appeared...
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comScore Releases February 2012 US Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in February with 66.4 percent of search queries...
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comScore Releases January 2012 French Online Video Ranking

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 39.5 million French Internet users watched nearly 6.2 billion videos of online video content in January 2012....
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European Engagement with News/Information Sites Ascends with Age

In Europe, a total of 317.7 million unique visitors accessed News/Information sites for an average of 59.1 minutes per visitor during January 2012. A demographic analysis of visitors consuming news/information sites revealed that largest audience by unique...
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Online Shopping Continues its Ascent in Brazil

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on Brazil’s online shopping landscape from its comScore Media Metrix Service. The report found that engagement with Retail sites grew strongly in 2011 as consumers...
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64 Percent of UK Online Video Audience Exposed to Video Ads in January

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released UK data from the comScore Video Metrix service, showing online video consumption in January 2012. Online video reached 34 million UK internet users, representing 80...
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The European Perspective: The Rise of the iPad

iPad and iPad 2 ownership amongst the total mobile audience has seen a strong growth rate of 73.6 percent in EU5 (France, Germany, Italy, Spain and UK) since February 2011. In the three month average ending January 2012, 11.4 million mobile users owned...
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