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Streaming on Connected TVs Increases During Coronavirus

Our last post on OTT streaming detailed the increases we saw leading up to the week of March 16, 2020. Now that March has passed and we are weeks into a pattern of home isolation and distance learning, we wanted to explore how in-home entertainment streaming...
86% - ights/Blog/Streaming-on-Connected-TVs-Increases-During-Coronavirus

Balancing Legal and Privacy Protections with Business Needs in the Age of CCPA and GDPR

We are in an "Always On" mode with social. With the introduction of "Stories," across Facebook and Instagram, the personalization and increased touch-points for social engagers to interact with brands has never been higher.
15% - ights/Presentations-and-Whitepapers/2020/Balancing-Legal-and-Privacy-Protections-with-Business-Needs-in-the-Age-of-CCPA-and-GDPR

Cooking and Organizing Are Top Screenless Activities During Pandemic

To get a pulse on consumer sentiment and offline behavior during the coronavirus pandemic, Comscore asked questions relating to the COVID-19 pandemic as a part of several of our syndicated surveys.
15% - ights/Blog/Cooking-and-Organizing-Are-Top-Screenless-Activities-During-Pandemic

Online gaming durante la pandemia

With consumers in many nations across the world confined to home to help contain the outbreak of the coronavirus there is some anticipated change in online behaviour. The gaming category is one such example where an uplift was observed in all EU5 categories....
15% - ights/Blog/Online-gaming-during-the-pandemic

Big Brother Brasil Big Numbers

Nesta análise, reunimos alguns dados sobre o desempenho do programa de TV nas redes sociais, 60 dias após a sua estreia. Todos os insights levantados pela Comscore usaram a ferramenta de mídia social Shareablee de 21 de Janeiro de 2020 a 21 de Março,...
36% - ights/Blog/Big-Brother-Brasil-Big-Numbers

Coronavirus pandemic and online media consumption: settling into the New Normal

There was little public reaction as governments across Europe extended the current coronavirus pandemic related lockdown period for at least a few more weeks, demonstrating the collective acceptance of the “new normal” that Europe has got used to.
40% - ights/Blog/Coronavirus-pandemic-and-online-media-consumption-settling-into-the-New-Normal

Impact of COVID-19 on Digital Media Consumption in APAC

The exponential spread of COVID-19 has generated unrivalled disruption and triggered changes in consumers’ behaviour. The APAC Client Insights team analysed the most recent data and here are some updates on the shifting digital consumption trends in Hong...
26% - ights/Blog/Impact-of-COVID-19-on-Digital-Media-Consumption-in-APAC

OTT Streaming Increases during Coronavirus Pandemic

Our last post on OTT streaming detailed the increases we saw leading up to the week of March 16, 2020. Now that March has passed and we are weeks into a pattern of home isolation and distance learning, we wanted to explore how in-home entertainment streaming...
73% - fts/OTT-Streaming-Increases-during-Coronavirus-Pandemic

Consumo de midia durante a pandemia de coronavirus no Brasil

A Comscore está promovendo uma investigação de dados, dentro da perspectiva brasileira, sobre como a pandemia do Covid-19 que vem ocasionando mudanças significativas na audiência bem como no comportamento do consumidor em plataformas digitais.
50% - ights/Blog/Consumo-de-midia-durante-a-pandemia-de-coronavirus-no-Brasil

What consumers in Europe do online during the lockdown

This article is part of a series of insights that reveal the impact of the coronavirus pandemic on online consumer behaviour.
33% - ights/Blog/What-consumers-in-Europe-do-online-during-the-lockdown