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Comscore TV Local for Gaming Platform

Comscore TV local reporting empowers advertisers to identify stations that most reach their video game brand’s target audience
4% - e-Studies/Comscore-TV-Local-for-Gaming-Platform

Comscore Social Insights Gaming Platform

Comscore Social Insights helped showcase incremental reach ​for gaming platform's social audience
4% - e-Studies/Comscore-Social-Insights-Gaming-Platform

Crafting Gamer Audiences with Comscore’s Plan Metrix

Comscore digital insights help Maybelline understand their target audience with deeper psychographic targets​.
4% - e-Studies/Crafting-Gamer-Audiences-with-Comscore-s-Plan-Metrix

Comscore Credit Card Servicing

Comscore Credit Card Servicing & Rewards Benchmarker helped a credit card issuers to gain competitive insights and identify opportunities to drive further engagement.
4% - fts/Case-Study-Drafts/Comscore-Credit-Card-Servicing

Is Auto Loan Pre-Qualification an Answer to Engage Consumers Earlier?

With consumers feeling the pinch of increased credit use and continued high automobile rates (for example, the average rate for a new car loan with a 60-month term was 8.22% as of February 2024)- bank auto lenders have increasingly turned to pre-qualification...
7% - ights/Blog/Is-Auto-Loan-Pre-Qualification-an-Answer-to-Engage-Consumers-Earlier

2024 State of Gaming Report

Comscore’s proprietary 2024 State of Gaming report offers a thorough analysis of the US gaming audience, landscape, and emerging trends. This report provides key insights and actionable data to help marketers, content owners, and tech companies capitalize...
9% - ights/Presentations-and-Whitepapers/2024/2024-State-of-Gaming-Report

Cross-Platform Measurement Integration Partners

Experience the future of precision measurement and uncover unparalleled market-level insights, brought to you exclusively by The Trade Desk and Comscore
1% - ducts/Advertising/Cross-Platform-Measurement-Integration-Partners

Audiencias Sociales Incrementales en Mexico Mayo 2024

Social Incremental, la nueva integración de datos de redes sociales en la herramienta de Comscore, permite a los medios consolidar en una única plataforma el alcance total de sus medios digitales y redes sociales, sin duplicidad de audiencia.
6% - ights/Blog/Audiencias-Sociales-Incrementales-en-Mexico-Mayo-2024

CTV en Colombia: Un análisis profundo del panorama actual y sus tendencias

Comscore e IAB Colombia presentaron su estudio más reciente sobre Connected TV en el país. Durante este evento, se exploraron a fondo las últimas tendencias y conocimientos sobre CTV, addressable advertising y contenido Over-the-top (OTT) en Colombia.
5% - ights/Presentations-and-Whitepapers/2024/CTV-en-Colombia-Un-analisis-profundo-del-panorama-actual-y-sus-tendencias

Audiencias Sociales Incrementales en Mexico Mayo 2024xxx

Social Incremental, la nueva integración de datos de redes sociales en la herramienta de Comscore, permite a los medios consolidar en una única plataforma el alcance total de sus medios digitales y redes sociales, sin duplicidad de audiencia.
5% - fts/Audiencias-Sociales-Incrementales-en-Mexico-Mayo-2024xxx