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Validate LDA Compliance with Comscore Campaign Ratings Measurement
4% -
e-Studies/Validate-LDA-Compliance-with-Comscore-Campaign-Ratings-Measurement
Shifting Budgets To Increase Delivery In Underexposed Markets
CCR validates local delivery and highlights platform and partner incrementality
4% -
e-Studies/Shifting-Budgets-To-Increase-Delivery-In-Underexposed-Markets
Comscore Advanced Audience Reporting
A Global automaker seeks to identify the publisher partners providing the most reach to a unique psychographic audience segment to increase spend on networks where those audiences are consuming content and boost overall campaign ROI.
4% -
e-Studies/Comscore-Advanced-Audience-Reporting-Validates-Display-Video-Campaign-Delivery-for-a-Global-Automaker
Comscore Connected TV Insights
Comscore Connected TV Insights helps Company showcase incremental reach against streaming service competitors
4% -
e-Studies/Comscore-Connected-TV-helps-leverage-CTV-consumption-data-across-U.S.-households
Use Comscore Campaign Ratings to Understand Incremental Reach
A major programmatic DSP leveraged CCR Local to understand the incremental reach of local market audiences not exposed on linear TV.
4% -
e-Studies/Use-CCR-to-Understand-Incremental-Reach-to-Audiences-Not-Exposed-On-TV
Comscore Campaign Ratings Hispanic Reach By Publisher
An alcoholic beverage brand uses CCR to identify publishers reaching a key demographic audience.
4% -
e-Studies/CCR-Hispanic-Reach-By-Publisher
Comscore Social Insights Gaming Platform
Comscore Social Insights helped showcase incremental reach for gaming platform's social audience
4% -
e-Studies/Comscore-Social-Insights-Gaming-Platform
Comscore TV Local for Gaming Platform
Comscore TV local reporting empowers advertisers to identify stations that most reach their video game brand’s target audience
4% -
e-Studies/Comscore-TV-Local-for-Gaming-Platform
Achieving greater packaging efficiency with Hearst
Hearst achieves greater efficiency and ten times the scale in inventory packaging for event sponsorships using Comscore’s Activation solution.
4% -
fts/Achieving-greater-packaging-efficiency-with-Hearst
Driving lead generation across platforms with Oracle Data Cloud
An Oracle Data Cloud auto client improved lead generation by 73 percent and reduced cost per lead by 46 percent using Comscore segments to extend their TV campaign across digital platforms.
4% -
fts/Case-StudiesX/Driving-lead-generation-across-platforms-with-Oracle-Data-Cloud
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