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Shifting Budgets To Increase Delivery In Underexposed Markets

CCR validates local delivery and highlights platform and partner incrementality
4% - e-Studies/Shifting-Budgets-To-Increase-Delivery-In-Underexposed-Markets

Comscore Advanced Audience Reporting

A Global automaker seeks to identify the publisher partners providing the most reach to a unique psychographic audience segment to increase spend on networks where those audiences are consuming content and boost overall campaign ROI.
4% - e-Studies/Comscore-Advanced-Audience-Reporting-Validates-Display-Video-Campaign-Delivery-for-a-Global-Automaker

Comscore Connected TV Insights

Comscore Connected TV Insights helps Company showcase incremental reach against streaming service competitors
4% - e-Studies/Comscore-Connected-TV-helps-leverage-CTV-consumption-data-across-U.S.-households

Use Comscore Campaign Ratings to Understand Incremental Reach

A major programmatic DSP leveraged CCR Local to understand the incremental reach of local market audiences not exposed on linear TV.
4% - e-Studies/Use-CCR-to-Understand-Incremental-Reach-to-Audiences-Not-Exposed-On-TV

Comscore Campaign Ratings Hispanic Reach By Publisher

An alcoholic beverage brand uses CCR to identify publishers reaching a key demographic audience.
4% - e-Studies/CCR-Hispanic-Reach-By-Publisher

Comscore Social Insights Gaming Platform

Comscore Social Insights helped showcase incremental reach ​for gaming platform's social audience
4% - e-Studies/Comscore-Social-Insights-Gaming-Platform

Comscore TV Local for Gaming Platform

Comscore TV local reporting empowers advertisers to identify stations that most reach their video game brand’s target audience
4% - e-Studies/Comscore-TV-Local-for-Gaming-Platform

Achieving greater packaging efficiency with Hearst

Hearst achieves greater efficiency and ten times the scale in inventory packaging for event sponsorships using Comscore’s Activation solution.
4% - fts/Achieving-greater-packaging-efficiency-with-Hearst

Driving lead generation across platforms with Oracle Data Cloud

An Oracle Data Cloud auto client improved lead generation by 73 percent and reduced cost per lead by 46 percent using Comscore segments to extend their TV campaign across digital platforms.
4% - fts/Case-StudiesX/Driving-lead-generation-across-platforms-with-Oracle-Data-Cloud