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The Minnesota Wild signs Multi Year Deal with Comscore to Access Instant Local Market Measurement

Comscore will serve as the Wild’s exclusive television measurement provider.
3% - ights/Press-Releases/2023/11/The-Minnesota-Wild-signs-Multi-Year-Deal-with-Comscore-to-Access-Instant-Local-Market-Measurement

Comscore Selected as Preferred Partner for NBCUniversal’s Local Advertising Currency

Comscore, Inc. (Nasdaq: SCOR) today announced a historic partnership with NBCUniversal, in which NBCUniversal will be, for the first time, guaranteeing all local ad buys on Comscore measurement.
3% - ights/Press-Releases/2023/5/Comscore-Selected-as-Preferred-Partner-for-NBCUniversal-s-Local-Advertising-Currency

Why you need a hybrid targeting strategy

It’s no secret that the digital advertising industry is in the throes of an identity crisis (regarding user identification, that is).
3% - ights/Blog/Why-you-need-a-hybrid-targeting-strategy

MRC Accreditation for National and Local TV Household-Level Measurement

Comscore today announced it has been granted accreditation by the Media Rating Council (MRC) for the Total Household Rating and Average Audience estimates in both its national and local TV Time Based Grid reports.
3% - ights/Press-Releases/2024/3/MRC-Accreditation-for-National-and-Local-TV-Household-Level-Measurement

Comscore and TEGNA Sign Multi-Year Agreement

Comscore, Inc. (NASDAQ: SCOR) and TEGNA Inc. (NYSE: TGNA) today announced they have reached a comprehensive multi-year agreement on cross-platform audience measurement.
3% - ights/Press-Releases/2024/3/Comscore-and-TEGNA-Sign-Multi-Year-Agreement

Epsilon Partners with Comscores Proximic for Global Contextual Data

Proximic by Comscore, a division of Comscore Inc. (NASDAQ:SCOR) and a leading provider of audience and content targeting solutions for programmatic activation, and Epsilon, a global advertising and marketing technology company, today announced a partnership...
3% - ights/Press-Releases/2024/3/Epsilon-Partners-with-Comscores-Proximic-for-Global-Contextual-Data

Comscore lance Social Incremental

Comscore today announced the inclusion of social metrics in its MMX Platform suite for the United Kingdom and Spain.
3% - ights/Press-Releases/2024/3/Comscore-adds-Social-Incremental-audiences-to-its-flagship-digital-measurement-tool

Comscore announces new executive leadership across international regions

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, announces the promotion of Alejandro Fosk to the position of Executive Vice President International, overseeing EMEA, APAC and LATAM regions....
3% - ights/Press-Releases/2024/2/Comscore-announces-new-executive-leadership-across-international-regions

Cox Media Group and Comscore Agree to New Multi-Year Deal

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, has been granted its patent on Personifying Viewership Data which allows marketers to understand person level viewership of linear or connected...
3% - ights/Press-Releases/2024/12/Cox-Media-Group-and-Comscore-Agree-to-New-Multi-Year-Deal

Comscore partners with IAMAI for India’s comprehensive CTV Study to deliver industry-wide insights

Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, today announced a partnership with the Internet and Mobile Association of India (IAMAI) to support its upcoming study on India’s Connected TV (CTV) landscape.
3% - ights/Press-Releases/2024/10/Comscore-partners-with-IAMAI-for-India-s-comprehensive-CTV-Study-to-deliver-industry-wide-insights