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Comscore Predictive Audiences Drive Campaign Performance for QSR Brand

H&L used Comscore's privacy-friendly contextual audiences to help a leading QSR brand achieve the same performance as cookie-based targeting solutions at a fraction of the cost.
3% - e-Studies/Comscore-Predictive-Audiences-Drive-Campaign-Performance-for-QSR-Brand

Comscore Plan Metrix Multiplaforma é credenciado pelo CENP

A Comscore, Inc. (Nasdaq: SCOR), empresa líder em medição de audiência digital, anuncia que seu produto Plan Metrix Multiplataforma foi oficialmente credenciado pelo CENP (Fórum da Autorregulação do Mercado Publicitário). Esse credenciamento representa...
3% - ights/Press-Releases/2024/4/Comscore-Plan-Metrix-Multiplaforma-e-credenciado-pelo-CENP

Online gaming durante la pandemia

With consumers in many nations across the world confined to home to help contain the outbreak of the coronavirus there is some anticipated change in online behaviour. The gaming category is one such example where an uplift was observed in all EU5 categories....
3% - ights/Blog/Online-gaming-during-the-pandemic

comScore Named a Top Trusted Website in the OTAs 2014 Online Trust Honor Roll

comScore recognized for demonstrating leadership in brand protection, online security and privacy best practices for two consecutive years.
3% - ights/Press-Releases/2014/6/comScore-Named-a-Top-Trusted-Website-in-the-OTAs-2014-Online-Trust-Honor-Roll

Comscore Reveals how the Pandemic has Changed Consumer Behavior

What happens to consumer behavior 6+ months into a pandemic? Are people still shopping or are they glued to their television sets? Have cable subscriptions been replaced with new streaming services? Have consumers paused major life events? What will the...
3% - ights/Blog/Comscore-Reveals-how-the-Pandemic-has-Changed-Consumer-Behavior

As More Electric Vehicles Hit The Market Interest Accelerates

Consumers have more choice than ever for alternative fuel vehicles. Automakers have steadily introduced new alternative fuel vehicles, further sparking awareness and interest in these segments. Improved infrastructure, greater affordability, support from...
3% - ights/Blog/As-More-Electric-Vehicles-Hit-The-Market-Interest-Accelerates

JamLoop Selects Comscore’s Demographic Audiences to Deliver Accurate, Scalable Targeting for OTT and Connected TV Campaigns

Comscore announced it is partnering with demand-side advertising platform JamLoop to solidify Comscore as the leading provider for age and gender audiences across CTV campaigns on the JamLoop platform.
3% - ights/Press-Releases/2021/10/JamLoop-Selects-Comscore-s-Demographic-Audiences-to-Deliver-Accurate-Scalable-Targeting-for-OTT-and-Connected-TV-Campaigns

Comscore to Announce First Quarter 2023 Financial Results

Comscore, Inc. (Nasdaq: SCOR) today announced that it plans to hold a conference call on Tuesday, May 9th at 5:00 p.m. ET to discuss its financial results for the first quarter ended March 31, 2023.
3% - ights/Press-Releases/2023/4/Comscore-to-Announce-First-Quarter-2023-Financial-Results

Social Media Shines as Mobile Rises for Accommodation Content

Social media is playing a more pivotal role as digital content consumption on accommodation continues shifting to mobile
3% - ights/Blog/Social-Media-Shines-as-Mobile-Rises-for-Accommodation-Content

Social Incremental: Una mirada completa a la medición de personas en el ecosistema digital Argentino

En el entorno digital fragmentado de hoy, medir de manera completa y precisa los medios de comunicación es más desafiante y crucial que nunca. En Comscore, nos dedicamos a mantenerte a la vanguardia con innovaciones que perfeccionen tu narrativa digital.
3% - ights/Presentations-and-Whitepapers/2024/Social-Incremental-Una-mirada-completa-a-la-medicion-de-personas-en-el-ecosistema-digital-Argentino