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comScore Announces Launch of Media Metrix MultiPlatform in Brazil to Provide Unduplicated Accounting of Audience Size Across Multiple Devices

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, announced the launch of Media Metrix® Multi-Platform in Brazil, the next generation of digital audience measurement and media planning. Building on Media Metrix®, Mobile Metrix® and...
15% - ights/Press-Releases/2014/12/comScore-Announces-Launch-of-Media-Metrix-MultiPlatform-in-Brazil-to-Provide-Unduplicated-Accounting-of-Audience-Size-Across-Multiple-Devices

Thanksgiving and Black Friday See Online Buying Bonanza as Both Days Surpass 1 Billion in Desktop Spending

comScore (NASDAQ : SCOR), a leader in measuring the digital world, today reported U.S. desktop retail e-commerce spending for the first 28 days of the November–December 2014 holiday season. For the holiday season-to-date, $22.7 billion has been spent...
15% - ights/Press-Releases/2014/11/Thanksgiving-and-Black-Friday-See-Online-Buying-Bonanza-as-Both-Days-Surpass-1-Billion-in-Desktop-Spending

Viewability and In-Target Key Learnings for Media Buyers and Sellers

The introduction and subsequent adoption of viewability and in-target measurement wields the promise of radically improved digital campaign performance, but it has also created a variety of challenges as the industry shifts toward new standards for valuing...
15% - ights/Blog/Viewability-and-In-Target-Key-Learnings-for-Media-Buyers-and-Sellers

Finland Top 20 October 2014

In October 2014, Finland’s 3.6 million online users spent over 4.5 billion minutes (a 10% increase in comparison to September) surfing the web via their PCs or laptops.
15% - ights/Rankings/Finland-Top-20-October-2014

Sweden Top 20 October 2014

The start of Christmas season is a possible factor in the audience increase among Sweden’s online retailers: both Amazon Sites (also including sites such as imdb.com) and eBay (including Tradera) saw strong traffic increases in October 2014, as did their...
15% - ights/Rankings/Sweden-Top-20-October-2014

Finland Top 20 September 2014

Slightly increasing in comparison to August 2014 traffic levels, over 3.6 million people in Finland went online via their desktop PCs or laptops in September 2014.
15% - ights/Rankings/Finland-Top-20-September-2014

comScore Forecasts 16 Percent Growth to 61 Billion Dollar in 2014 US Holiday E-Commerce Spending

comScore (NASDAQ : SCOR), a leader in measuring the digital world, today reported its official spending forecast for the November-December 2014 holiday season, as well as desktop retail e-commerce spending for Q3 2014.
15% - ights/Press-Releases/2014/11/comScore-Forecasts-16-Percent-Growth-to-61-Billion-Dollar-in-2014-US-Holiday-E-Commerce-Spending

comScore Reports October 2014 US Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for October 2014. Apple ranked as the top smartphone manufacturer...
15% - ights/Rankings/comScore-Reports-October-2014-US-Smartphone-Subscriber-Market-Share

Russia Top 20 July 2015

The total digital population in Russia stands at 80.4 million unique visitors accessing to online content from PC and Mobile (including smartphones and tablets). 69.6 million Russians watched an average of 180 videos. 70.4 million Russians accessed to...
15% - ights/Rankings/Russia-Top-20-July-2015

MDA and comScore Release Rankings of Top Web Entities in Malaysia for July 2015

The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, and comScore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today released...
15% - ights/Rankings/MDA-and-comScore-Release-Rankings-of-Top-Web-Entities-in-Malaysia-for-July-2015