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Surviving the Upfronts in a Cross-Media World

In this report, comScore provides an actionable guide for success in this year’s TV and digital upfronts. The report details the rise of online video and a current portrait of the content and ad viewing landscape.
14% - ights/Presentations-and-Whitepapers/2012/Surviving-the-Upfronts-in-a-Cross-Media-World

comScore Releases November 2011 US Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 183 million U.S. Internet users watched online video content in November for an average of 20.5 hours per viewer....
14% - ights/Press-Releases/2011/12/comScore-Releases-November-2011-US-Online-Video-Rankings

The Rise of the Super Viewer and Why Advertisers Should Care

Consumers today benefit from new technologies that have dramatically changed how we watch TV ... or at this point, video in general. Yet, through the rapid adoption of new viewing options like binge-watching and time shifted viewing, a new type of consumer...
14% - ights/Blog/The-Rise-of-the-Super-Viewer-and-Why-Advertisers-Should-Care

What's The Open Rate Of Your Social Content

Your fans and followers have opted in to your brand’s communications, much like a social mailing list. But this mailing list is hard to reach, and many messages don’t make it through the "spam" filter.
14% - ights/Blog/What-s-The-Open-Rate-Of-Your-Social-Content

comScore Releases the “2012 Canada Digital Future in Focus” Report

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the 2012 Canada Digital Future in Focus report. This annual report examines how the prevailing trends in general web usage and demographics, social media, online video,...
14% - ights/Press-Releases/2012/3/comScore-Releases-the-2012-Canada-Digital-Future-in-Focus-Report

The State of the Internet in Colombia

La charla entregara una visión panorámica de la web global, para luego hacer un análisis profundo del mercado y la audiencia colombiana.
14% - ights/Presentations-and-Whitepapers/2010/Estado-de-Internet-en-Colombia

Estado de Internet en Argentina

La charla entregará una visión panorámica de la web global, para luego hacer un análisis profundo del mercado y la audiencia Argentina.
14% - ights/Presentations-and-Whitepapers/2010/Estado-de-Internet-en-Argentina

The State of Online Travel: Thailand Inbound

This session is all about the internet. It not only examines the predominant overall trends impacting the Thai accommodation web but also gets into significant detail, revealing the highest ranked websites, fastest growing websites, suppliers v/s Online...
14% - ights/Presentations-and-Whitepapers/2011/The-State-of-Online-Travel-Thailand

Social Branded Content and Influencers

En esta sesión Alex Castro, Sales Director de Shareablee para Canadá y América Latina y Fernando Vega, Social Solutions Manager de Comscore para América Latina nos compartieron las principales tendencias sociales, cómo optimizar las estrategias de Branded...
14% - ights/Presentations-and-Whitepapers/2019/Social-Branded-Content-and-Influencers

Facebook-Led Social Media Market is Redefining Communication in the Digital and Physical Worlds

Social networking continues to amass online users and capture an increasing share of their time, redefining how people interact with their personal social circles and brands in both the online and offline environments. Social Networking accounted for...
14% - ights/Infographics/Facebook-Led-Social-Media-Market-is-Redefining-Communication-in-the-Digital-and-Physical-Worlds