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comScore Releases Report Next Generation Strategies for Advertising to Millennials

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the report Next-Generation Strategies for Advertising to Millennials, highlighting the results from a recent comScore study that identifies the unique characteristics...
13% - ights/Press-Releases/2012/1/comScore-Releases-Report-Next-Generation-Strategies-for-Advertising-to-Millennials

Las marcas adoptan nuevas formas de hacer publicidad

Gran parte de los millennials y la generación Z siguen expuestos a pautas publicitarias donde el alcance, la frecuencia y el bajo costo por impacto, determinan en gran medida la inversión y selección de medios. Los planificadores de medios recurren a...
13% - ights/Blog/Las-marcas-adoptan-nuevas-formas-de-hacer-publicidad

CES Highlights Test

Take a look at some of Comscore's top highlights from CES 2025.
13% - uest/other/2025/CES-Highlights-Test

comScore Presenta Informe Anual Futuro Digital Latinoamerica 2013

comScore today released insights from the 2013 Latin America Digital Future in Focus report. The study provides a comprehensive overview of the Latin American market and identifies the prevailing trends in web usage, online video, mobile and online advertising....
13% - ights/Press-Releases/2013/5/comScore-Releases-2013-Latin-America-Digital-Future-in-Focus-Report

Comscore at the 20th Annual Needham Technology Media Consumer Conference

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that its executive leadership will participate in Needham & Co.’s 20th Annual Technology, Media, and Consumer Conference.
13% - ights/Press-Releases/2025/5/Comscore-at-the-20th-Annual-Needham-Technology-Media-Consumer-Conference

The UK Mobile Gaming Landscape

Mobile gaming in the UK continues to grow at a steady pace with little that separates it from social media in terms of audience reach. There are now over 20 million monthly mobile gamers, with 6 million playing games on their mobile on a daily basis....
12% - ights/Blog/The-UK-Mobile-Gaming-Landscape

Fast Money: Digital Wallets & Payments 2012

This comScore report on digital wallets and payments seeks to determine where the strongest opportunity exists in this space by examining the drivers of digital wallet adoption and usage preferences. By leveraging available online marketing materials,...
12% - ights/Presentations-and-Whitepapers/2012/Fast-Money-Digital-Wallets-and-Payments-2012

comScore Announces Italian Launch of Video Metrix Multi Platform

comScore, Inc. today announced the Italian launch of Video Metrix® Multi-Platform providing a single, unduplicated measure of digital video consumption across smartphone, tablet and desktop devices to give clients a deeper understanding of how, when and...
12% - ights/Press-Releases/2018/4/comScore-Announces-Italian-Launch-of-Video-Metrix-Multi-Platform

comScore in Collaboration with CIMM Unveils First Look at Cross-Media Measurement Data for 11 CIMM Member Companies

comScore, Inc. (NASDAQ : SCOR) today announced that media buyers around the globe will now be able to use key comScore advertising metrics directly in programmatic trading platforms.
12% - ights/Press-Releases/2015/4/comScore-in-Collaboration-with-CIMM-Unveils-First-Look-at-Cross-Media-Measurement-Data-for-11-CIMM-Member-Companies

Number of U.S. Mobile Display Advertisers More than Doubles in Past Two Years

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results of a U.S. study on mobile advertising, which found that the number of advertisers using mobile display ad campaigns has more than doubled in the past two years,...
12% - ights/Press-Releases/2011/6/Number-of-U.S.-Mobile-Display-Advertisers-More-than-Doubles-in-Past-Two-Years