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comScore Releases June 2011 US Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 178 million U.S. Internet users watched online video content in June for an average of 16.8 hours per viewer....
7% - ights/Press-Releases/2011/7/comScore-Releases-June-2011-US-Online-Video-Rankings

In New Zealand, Females Spend Significantly More Time Social Networking than Males

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study on Internet usage in New Zealand from its comScore Media Metrix service. The study found that Social Networking ranks as the leading online activity in New...
8% - ights/Press-Releases/2011/7/In-New-Zealand-Females-Spend-Significantly-More-Time-Social-Networking-than-Males

comScore Smart Lift Attribution Model Brings the Science of Attribution to Brand Measurement

comScore today announced the launch of the comScore Smart Lift Attribution Model™, a breakthrough methodology that brings the science of attribution to brand measurement. This advancement in attribution modeling, based on validated and time-test marketing...
7% - ights/Press-Releases/2011/7/comScore-Smart-Lift-Attribution-Model-Brings-the-Science-of-Attribution-to-Brand-Measurement

comScore Releases May 2011 Australian Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on the online video market in Australia from its comScore Video Metrix service. The report showed that more than 10.7 million Australian Internet users watched...
5% - ights/Press-Releases/2011/7/comScore-Releases-May-2011-Australian-Online-Video-Rankings

Staying Ahead of Invalid Traffic in Digital Audience Measurement

Since the dawn of the Internet, spam has been one of the most prevalent issues plaguing legitimate digital businesses. This persistent pest exists in a variety of very familiar forms, such as email, link and search spam. In comScore’s business of measuring...
4% - ights/Blog/Staying-Ahead-of-Invalid-Traffic-in-Digital-Audience-Measurement

comScore and Intomart GfK Selected by STIR to Provide Internet Audience Measurement in the Netherlands

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that JIC STIR has signed a Letter of Intent to award a three and a half year contract to comScore and Intomart GfK, to be the official source of record for internet...
3% - ights/Press-Releases/2011/7/comScore-and-Intomart-GfK-Selected-by-STIR-to-Provide-Internet-Audience-Measurement-in-the-Netherlands

comScore Reports May 2011 US Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending May 2011. The study surveyed...
4% - ights/Press-Releases/2011/7/comScore-Reports-May-2011-US-Mobile-Subscriber-Market-Share

comScore Introduces Device Essentials™ in Latin America


8% - ights/Press-Releases/2011/7/comScore-Introduces-Device-Essentials-in-Latin-America

comScore Introduces Digital Analytix™ in Latin America

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today introduced comScore Digital Analytix™ in Latin America, providing an evolutionary solution in web analytics that enables digital marketers and analytics professionals to conduct...
2% - ights/Press-Releases/2011/7/comScore-Introduces-Digital-Analytix-in-Latin-America

What the UK’s New MMM App Reporting Means for Mobile Measurement Everywhere

Last week, we marked the first full day of summer by announcing the immediate availability of MMM application reporting. By providing media owners and agencies a view into both browsing and connected application usage, MMM offers a significantly more...
5% - ights/Blog/What-the-UK-s-New-MMM-App-Reporting-Means-for-Mobile-Measurement-Everywhere