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Global Momentum towards Trust in Digital Advertising
Restoring trust in digital advertising depends on solving the issues of viewability, brand safety, fraud and target audiences in a simplified and unified way so brands and agencies can feel confident their message is being seen by the right people to...1% - ights/Blog/Global-Momentum-towards-Trust-in-Digital-Advertising
A Security And Big Data Approach to Non Human Traffic Removal
In order to create comprehensive capabilities to remove non-human traffic (NHT) comScore has been at the forefront of the idea of combining IT security techniques with big data analytics.1% - ights/Blog/A-Security-And-Big-Data-Approach-to-Non-Human-Traffic-Removal
MDA and comScore Release Rankings of Top Web Entities in Malaysia for July 2015
The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, and comScore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today released...1% - ights/Rankings/MDA-and-comScore-Release-Rankings-of-Top-Web-Entities-in-Malaysia-for-July-2015
MDA and comScore Release Rankings of Top Web Entities in Malaysia for June 2015
The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, and comScore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today released...1% - ights/Rankings/MDA-and-comScore-Release-Rankings-of-Top-Web-Entities-in-Malaysia-for-June-2015
MDA and comScore Release Rankings of Top Web Entities in Malaysia for May 2015
The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, and comScore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today released...1% - ights/Rankings/MDA-and-comScore-Release-Rankings-of-Top-Web-Entities-in-Malaysia-for-May-2015
The Potential of Digital Advertising Strategies amid GDPR
So far, the year 2018 has seen the fight against the overall lack of transparency, invalid traffic and concerns around brand safety continue. However, these issues have somewhat been overshadowed by the General Data Protection Regulation (GDPR) in the...1% - ights/Blog/The-Potential-of-Digital-Advertising-Strategies-amid-GDPR
comScore Announces Appointment of Bryan Wiener as Chief Executive Officer
comScore today announced the appointment of Bryan Wiener as chief executive officer. A current member of the comScore board of directors, Wiener brings more than 25 years of leadership experience in the media and technology industry to his new role as...1% - ights/Press-Releases/2018/4/comScore-Announces-Appointment-of-Bryan-Wiener-as-Chief-Executive-Officer
Comscore Announces Enhancements to its Board of Directors and Senior Management Team to Enable Next Phase of Growth
Comscore, Inc. today announced the appointment of Irwin Gotlieb, Joanne Bradford and Kathi Love to its board of directors. Dale Fuller will serve as interim chief executive officer. The addition of these long-tenured media and technology executives is...1% - ights/Press-Releases/2019/4/Comscore-Announces-Enhancements-to-its-Board-of-Directors-and-Senior-Management-Team-to-Enable-Next-Phase-of-Growth
Impact of COVID-19 on Digital Media Consumption in APAC
The exponential spread of COVID-19 has generated unrivalled disruption and triggered changes in consumers’ behaviour. The APAC Client Insights team analysed the most recent data and here are some updates on the shifting digital consumption trends in Hong...1% - ights/Blog/Impact-of-COVID-19-on-Digital-Media-Consumption-in-APAC
MDA and comScore Release Rankings of Top Web Entities in Malaysia for September 2015
The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, and comScore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today released...1% - ights/Rankings/MDA-and-comScore-Release-Rankings-of-Top-Web-Entities-in-Malaysia-for-September-2015