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5 Reasons to Start Using Direct View Today

comScore Digital Analytix® customers have access to Direct View – a quick, easy-to-use, data-driven view of their website performance, with metrics inline on their live site for up to a 28 day look-back window.
11% - ights/Blog/5-Reasons-to-Start-Using-Direct-View-Today

Comscore at the 20th Annual Needham Technology Media Consumer Conference

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that its executive leadership will participate in Needham & Co.’s 20th Annual Technology, Media, and Consumer Conference.
11% - ights/Press-Releases/2025/5/Comscore-at-the-20th-Annual-Needham-Technology-Media-Consumer-Conference

2013 Canada Digital Future in Focus

comScore presents the 2013 Canada Digital Future in Focus, its annual report on how the prevailing trends in web usage, online video, digital advertising, mobile, social media and e-commerce are defining the current Canadian marketplace and what these...
11% - ights/Presentations-and-Whitepapers/2013/2013-Canada-Digital-Future-in-Focus

Younger Consumers Receptive to Advertising on User-Generated Content Sites

In light of the rumors swirling around Yahoo's potential acquisition of Bebo, I thought it would be interesting to take a look at a recent comScore study of consumers' receptivity to advertising in different media formats.
11% - ights/Blog/Younger-Consumers-Receptive-to-Advertising-on-User-Generated-Content-Sites

Trustworthy Accountability Group TAG Anti-Piracy Program Grants comScore Validated DAAP Certification

comScore (NASDAQ: SCOR) today announced that the company is now certified as a Validated Digital Advertising Assurance Provider (DAAP) through the Trustworthy Accountability Group (TAG) Anti-Piracy program, which helps keep brands safe from appearing...
11% - ights/Press-Releases/2016/3/Trustworthy-Accountability-Group-TAG-Anti-Piracy-Program-Grants-comScore-Validated-DAAP-Certification

Challenges and ideas to monetize video content by publishers creators

Video Measurement (OD content / Live streams / SFV / News) growth is driving the industry because the format delivers the attention brands need and content consumers want. Technology is working with brands to chart the next generation of customized video...
11% - ights/Videos/Presentation/Challenges-and-ideas-to-monetize-video-content-by-publishers-creators

How Many Ads Do You Watch Per Content Video

In April 2011, 32.6 million UK online video viewers watched a total of 5.4 billion online videos, of which 238.4 million were ads.
11% - ights/Infographics/How-Many-Ads-Do-You-Watch-Per-Content-Video

Fast Facts: Content Mentioning the Masters Tournament

How did content surrounding the golf tournament perform on social media? Who were the top brands and individuals posting? And what content made a hole-in-one? Find out below!
11% - ights/Infographics/Fast-Facts-Content-Mentioning-the-Masters-Tournament

Multi Platform Users Consume 23 Percent More Content Than PC Only Users

Consumer consumption of content across platforms is fragmenting at an accelerating pace. Newly released data from comScore MMX Multi-Platform, shows that UK multi-platform users consume 23 percent more digital content than PC-only users.
11% - ights/Infographics/Multi-Platform-Users-Consume-23-Percent-More-Content-Than-PC-Only-Users

Carnaval 2020 a performance dos principais patrocinadores nas redes sociais

A maior festa popular do Brasil, o Carnaval, firma-se a cada ano como uma plataforma para inúmeras ações dos anunciantes, seja patrocinando ou apoiando eventos em todo o país.
11% - ights/Blog/Carnaval-2020-a-performance-dos-principais-patrocinadores-nas-redes-sociais