title - Comscore, Inc.

comScore in Association with IMS Announce New Research that Shows Insights into Audience Behaviors for the Main Mobile Apps in Latin America

comScore, a global leader in measuring the digital world, in association with Internet Media Services (IMS), leading digital marketing and communications company, released the results of the first edition of the research IMS Mobile in LatAm Study that...
4% - ights/Press-Releases/2015/2/comScore-in-Association-with-IMS-Announce-New-Research-that-Shows-Insights-into-Audience-Behaviors-for-the-Main-Mobile-Apps-in-Latin-America

Study Reveals Asian Shoppers Demand Flexibility

Creating personalized e-commerce experiences and providing alternate delivery locations are helping retailers boost customer satisfaction. According to the UPS Pulse of the Online Shopper™ study, online shoppers in Asia continue to be the least satisfied...
4% - ights/Press-Releases/2015/3/Study-Reveals-Asian-Shoppers-Demand-Flexibility

comScore Introduces Multiple Enhancements to Mobile Metrix and MMX Multi Platform in Brazil

São Paulo, Brazil, October 24, 2016 – comScore (NASDAQ: SCOR) today announced several new enhancements to its Mobile Metrix and MMX Multi-Platform solutions in Brazil including the launch of Reach/Frequency, Audience Duplication and Cross-Visiting reports...
4% - ights/Press-Releases/2016/10/comScore-Introduces-Multiple-Enhancements-to-Mobile-Metrix-and-MMX-Multi-Platform-in-Brazil

Fearmongering in CTV Advertising – The Truth of CTV Ad Fraud and Brand Safety

With cold weather approaching, remote learning in action, and seemingly every content provider developing its own streaming service, more consumers than ever are consuming connected TV (CTV) programming.
4% - ights/Blog/Fearmongering-in-CTV-Advertising-The-Truth-of-CTV-Ad-Fraud-and-Brand-Safety

Comscore and MediaMath Partner to Launch Connected TV and Livestreaming Programmatic Contextual Targeting

Comscore and MediaMath today announced they have partnered to launch a connected TV (CTV) and video contextual targeting solution for the open exchange programmatic landscape available now globally in MediaMath’s demand-side platform.
4% - ights/Press-Releases/2020/12/Comscore-and-MediaMath-Partner-to-Launch-Connected-TV-and-Livestreaming-Programmatic-Contextual-Targeting

Comscore and IHS Markit PlaceIQ and TransUnion Launch First Cookie-Free Audience Targeting Solution at Scale

With third-party cookie deprecation fast approaching, advertisers need bold new solutions to ensure their campaigns continue to reach the right audiences without interruption. As a trusted partner for planning, transacting and evaluating media across...
4% - ights/Press-Releases/2021/1/Comscore-and-IHS-Markit-PlaceIQ-and-TransUnion-Launch-First-Cookie-Free-Audience-Targeting-Solution-at-Scale

Comscore Announces New Agreement with Anzu for Mobile In-Game Audience Measurement of Display and Video

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced a new agreement to provide Anzu, the world’s in-game advertising leader, with Comscore’s industry-leading Validated Campaign Essentials™...
4% - ights/Press-Releases/2020/11/Comscore-Announces-New-Agreement-with-Anzu-for-Mobile-In-Game-Audience-Measurement-of-Display-and-Video

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