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Comportamiento de las diferentes categorías de contenido en México durante la pandemia

A medida que la crisis del coronavirus continuó creciendo en todo el mundo, observamos el consumo de audiencia digital en México para ver cómo la pandemia estaba afectando el comportamiento en línea en la región. Desde inicios de este año 2020, la categoría...
9% - ights/Blog/Comportamiento-de-las-diferentes-categorias-de-contenido-en-Mexico-durante-la-pandemia

Coronavirus pandemic and online media consumption: settling into the New Normal

There was little public reaction as governments across Europe extended the current coronavirus pandemic related lockdown period for at least a few more weeks, demonstrating the collective acceptance of the “new normal” that Europe has got used to.
13% - ights/Blog/Coronavirus-pandemic-and-online-media-consumption-settling-into-the-New-Normal

Understanding Media Consumption During the Coronavirus Pandemic in Canada

In the midst of the COVID-19 crisis, millions of Canadians are staying home and turning to their computers, smartphones, and tablets as a core source of news, information, education, and entertainment. This article is part of a series of insights that...
10% - ights/Blog/Understanding-Media-Consumption-During-the-Coronavirus-Pandemic-in-Canada

Consumo de midia durante a pandemia de coronavirus no Brasil

A Comscore está promovendo uma investigação de dados, dentro da perspectiva brasileira, sobre como a pandemia do Covid-19 que vem ocasionando mudanças significativas na audiência bem como no comportamento do consumidor em plataformas digitais.
31% - ights/Blog/Consumo-de-midia-durante-a-pandemia-de-coronavirus-no-Brasil

What consumers in Europe do online during the lockdown

This article is part of a series of insights that reveal the impact of the coronavirus pandemic on online consumer behaviour.
10% - ights/Blog/What-consumers-in-Europe-do-online-during-the-lockdown

One week into the lockdown: online media consumption in India

On March 24, India ordered a nationwide lockdown for 21 days. In the article that follows, we look at how consumers in India are adjusting to these new constraints and how digital content consumption is impacted across several categories.
35% - ights/Blog/One-week-into-the-lockdown-online-media-consumption-in-India

Surging levels of Coronavirus local TV coverage

Comscore figures reveal surging levels of Coronavirus local TV coverage driven by casual and diverse viewers. Pandemic viewing cuts across all demographic categories.
10% - ights/Press-Releases/2020/4/Surging-levels-of-Coronavirus-local-TV-coverage

Coronavirus coverage captures casual and diverse viewers

The coronavirus pandemic is an unprecedented event for most Americans, generating widespread interest on a local, national, and global scale. We examine the impacts of coronavirus on TV viewership by demographics such as age, ethnicity and income level.
8% - ights/Blog/Coronavirus-coverage-captures-casual-and-diverse-viewers

Uniendo a LATAM: Foro de actualización de la Industria Cinematográfica

Alcanzamos por segunda semana consecutiva lugares y comentarios más allá de nuestra región, llegamos a más de 22 países y nuevamente reunimos a centenares de asistentes, superando en gran medida lo realizado en nuestra primera sesión.
37% - fts/Foro-de-actualizacion-de-la-Industria-Cinematografica

The Coronavirus Pandemic’s Relationship to Online Behavioral Shifts in Canada

Following our last update regarding digital media consumption during the Coronavirus pandemic, this article will highlight some of the major category changes reflected as of the week March 16 - 22, 2020.
16% - ights/Blog/The-Coronavirus-Pandemic-s-Relationship-to-Online-Behavioral-Shifts-in-Canada