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Comscore to Announce Third Quarter 2021 Financial Results

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call on Monday, November 8th at 5:00 p.m. ET to discuss its financial results for the quarter ended September...
18% - ights/Press-Releases/2021/10/Comscore-to-Announce-Third-Quarter-2021-Financial-Results

Media Currencies The Past Present and Future

Much of the information and entertainment we consume is supported by advertising. Whether it’s television, websites, email newsletters, or social media messaging, chances are it is at least partially underwritten by advertising. And this is one of the...
4% - ights/Blog/Media-Currencies-The-Past-Present-and-Future

The apparel e-commerce landscape in the Asia-Pacific Region

In many corners of Asia, e-commerce is being re-invented; and fashion, which constantly reinvents itself, greatly contributes to this dynamic. Therefore, in this week’s edition of Comscore Snapshots, we look at apparel e-commerce sites, where users can...
6% - ights/Blog/The-apparel-e-commerce-landscape-in-the-Asia-Pacific-Region

Holiday shopping buzz starting early on social media

Though Black Friday is still three weeks out, and Christmas is two months away, brands are starting to create buzz on social media for holiday shopping. Many companies are putting more of their marketing efforts into social this year, even brands like...
5% - fts/Holiday-shopping-buzz-starting-early-on-social-media

Best Times to Post on Social Beauty Brands

For content strategists and social media managers, it can be difficult and time-consuming to schedule posts and build out a content calendar. When will the audience be most likely to engage? How do you capture the most attention on your content? What...
4% - fts/Best-Times-to-Post-on-Social-Beauty-Brands

Fintech and traditional banks competition or symbiosis

In this article we look at the online banking ecosystem and ask whether UK consumers are about to adopt new banking fintechs services en masse to manage their money and finances.
8% - ights/Blog/Fintech-and-traditional-banks-competition-or-symbiosis

Gaming Continues Upward Trajectory Fueled by Mobile Gaming Apps

The online and mobile gaming industry has seen impressive growth over the past several years, and it has earned its spot as a dominant category in online and mobile media consumption. In this blog post, we dive deeper into gaming’s impressive growth and...
6% - ights/Blog/Gaming-Continues-Upward-Trajectory-Fueled-by-Mobile-Gaming-Apps

La banca digital ya vive su nueva normalidad

Todavía no se conoce el alcance de los cambios que surgieron y continúan sucediéndose a raíz de la pandemia, pero lo que sí está claro es que algunos comportamientos empiezan a consolidarse como parte de este nuevo tiempo
5% - ights/Blog/La-banca-digital-ya-vive-su-nueva-normalidad

Comscore Snapshot: servizi di carriera online in Europa

In this week’s edition of Comscore Snapshots, we look at online career sites within the EU5 region (France, Germany, Italy, Spain, and the UK). We include websites and mobile apps that provide information and services related to finding a job or changing,...
13% - ights/Blog/Comscore-Snapshots-online-career-services-in-Europe

Comscore Predictive Audiences Drive Campaign Performance for QSR Brand

H&L used Comscore's privacy-friendly contextual audiences to help a leading QSR brand achieve the same performance as cookie-based targeting solutions at a fraction of the cost.
4% - e-Studies/Comscore-Predictive-Audiences-Drive-Campaign-Performance-for-QSR-Brand