Search for "2025年4月 重庆到黄山 飞机票价格" returned 1467 matches

Big Money Medium, Sub-Optimal Creative: Why Now is the Time for a Creative Revolution in Digital Advertising

comScore ARS recently released the results of years of research illustrating the relative importance of creative (vs. media) in driving ad-induced sales. comScore ARS has been in the business of ad copy-testing for 40 years, conducting extensive research...
7% - ights/Blog/Big-Money-Medium-Sub-Optimal-Creative-Why-Now-is-the-Time-for-a-Creative-Revolution-in-Digital-Advertising

comScore Releases September 2010 US Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in September with 66.1 percent of searches conducted,...
7% - ights/Press-Releases/2010/10/comScore-Releases-September-2010-US-Search-Engine-Rankings

Creative Up to 4 Times More Important than Media Plan

A recent comScore ARS study found that 52% of shifts in brand sales are attributable to the quality of creative – making creative far and away the single most impactful driver of sales change. For context, media planning elements like GRPs, wearout and...
24% - ights/Infographics/Creative-Up-to-4-Times-More-Important-than-Media-Plan

Orkut Continues to Lead Brazil’s Social Networking Market, Facebook Audience Grows Fivefold

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study on social media usage in Brazil during the month of August 2010. The study found that Orkut continued to lead Brazil’s social networking market, reaching more...
6% - ights/Press-Releases/2010/10/Orkut-Continues-to-Lead-Brazil-s-Social-Networking-Market-Facebook-Audience-Grows-Fivefold

comScore Release First Comparative Report on Mobile Usage in Japan, United States and Europe

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study on mobile usage and behaviors in Japan, the United States and Europe from its MobiLens service. The report examined multiple dimensions of mobile usage including...
10% - ights/Press-Releases/2010/10/comScore-Release-First-Comparative-Report-on-Mobile-Usage-in-Japan-United-States-and-Europe

comScore ARS Research Highlights Importance of Advertising Creative in Building Brand Sales

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released findings from comScore ARS research indicating the importance of sound strategy and strong creative elements in driving effective campaign execution for TV and digital...
12% - ights/Press-Releases/2010/10/comScore-ARS-Research-Highlights-Importance-of-Advertising-Creative-in-Building-Brand-Sales

European Webmail Usage by Country

Webmail usage varies considerably across Europe, with Internet users in the U.K. spending an average of 3 hours per month on webmail -- more than 4 times that of the Russian Federation. The Netherlands, France and Spain also rank among the top users of...
20% - ights/Infographics/European-Webmail-Usage-by-Country

comScore Study with ValueClick Media Shows Ad Retargeting Generates Strongest Lift Compared to Other Targeting Strategies

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the results of a study conducted with ValueClick Media on the effectiveness of online display advertising according to its media placement strategy. The study, which...
7% - ights/Press-Releases/2010/9/comScore-Study-with-ValueClick-Media-Shows-Ad-Retargeting-Generates-Strongest-Lift-Compared-to-Other-Targeting-Strategies

Social Networking: No Longer a Niche Market in Asia-Pac

In the Asia-Pacific region, half of all Internet users visit a social networking site each month. Although Asia Pacific as a region reports lower social networking usage than other regions (due largely to low broadband penetration in some markets as well...
7% - ights/Blog/Social-Networking-No-Longer-a-Niche-Market-in-Asia-Pac