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El consumo de medios en tiempos de cuarentena en Colombia
La emergencia sanitaria que se expande por el mundo ha provocado que nos tengamos que adaptar a una nueva realidad y a medida que crece la nueva crisis mundial de Coronavirus, los consumidores están haciendo cambios significativos en la forma en que interactúan...
17% -
ights/Blog/El-consumo-de-medios-en-tiempos-de-cuarentena-en-Colombia
Social in Consumer Electronics: Beats by Dre
Beats by Dre is one of the most-engaged consumer electronics brand on social media. PMG, the brand’s digital agency, worked with Shareablee during the Straight Outta Somewhere social campaign, which earned the brand and agency a Shorty Award for Best...
17% -
e-Studies/Social-in-Consumer-Electronics-Beats-by-Dre
Comscore TV Local empowers cosmetic brand to identify stations that best reach their target audiences
Comscore TV local reporting empowers advertisers to identify stations that most reach their cosmetic brand's Broad-Based, Target, and 1P Audiences.
17% -
e-Studies/Comscore-TV-Local-empowers-cosmetic-brand-to-identify-stations-that-best-reach-their-target-audiences
Validate LDA Compliance with Comscore Campaign Ratings Measurement
17% -
e-Studies/Validate-LDA-Compliance-with-Comscore-Campaign-Ratings-Measurement
Shifting Budgets To Increase Delivery In Underexposed Markets
CCR validates local delivery and highlights platform and partner incrementality
17% -
e-Studies/Shifting-Budgets-To-Increase-Delivery-In-Underexposed-Markets
Consumable Partners with Comscore to Showcase Incremental Audience Reach
Comscore Digital Data Helps Advertisers Maximize Audio Campaign Reach
17% -
e-Studies/Consumable-Partners-with-Comscore-to-Showcase-Incremental-Audience-Reach
Comscore Digital Insights
Comscore digital insights help a beauty brand understand their target audience with deeper psychographic targets.
17% -
e-Studies/Comscore-Digital-Psychographic-Insights-Empowers-a-Beauty-Brand
Comscore Social Insights
Comscore Social Insights helped showcase incremental reach for the beauty brand's social audience
17% -
e-Studies/Comscore-Social-Insights
Comscore Campaign Ratings Extended Demographics by Publisher
A multi-national pharmaceutical client seeks to identify the channels most effective at reaching high-income households.
17% -
e-Studies/CCR-Validates-Delivery-Across-All-Screens-Against-Audience-Cohorts-Beyond-Traditional-Demographics
Use Comscore Campaign Ratings to Understand Incremental Reach
A major programmatic DSP leveraged CCR Local to understand the incremental reach of local market audiences not exposed on linear TV.
17% -
e-Studies/Use-CCR-to-Understand-Incremental-Reach-to-Audiences-Not-Exposed-On-TV
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