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Time spent online by the numbers

Gian Fulgoni, comScore co-founder, talks about the digital media impact of mobile and provides insight to the time we spend on digital platforms.
14% - ights/Videos/Interview/Time-spent-online-by-the-numbers

Ad Fraud and Non-Human Traffic How Rampant is the Problem

If you’ve read any news about digital advertising lately, chances are you have seen more than a few headlines about ad fraud and non-human traffic (NHT). It’s no secret that these issues do plague the industry, but just how rampant are they?
32% - ights/Blog/Ad-Fraud-and-Non-Human-Traffic-How-Rampant-is-the-Problem

comScore Releases December 2014 US Desktop Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix® service showing that 195.7 million Americans watched online content videos via desktop computer in December 2014. Google Sites...
14% - ights/Rankings/comScore-Releases-December-2014-US-Desktop-Online-Video-Rankings

comScore Ranks the Top 50 US Digital Media Properties for December 2014

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly ranking of U.S. online activity at the top digital media properties for December 2014 based on data from the comScore Media Metrix® and Media Metrix® Multi-Platform...
55% - ights/Rankings/comScore-Ranks-the-Top-50-US-Digital-Media-Properties-for-December-2014

Solving the Multi-Platform Video Measurement Challenge

Technological innovation occurs rapidly, and consumers have always been quick to adapt. One area this is especially true is digital video, as mass adoption of smartphones and tablets, combined with faster 4G internet speeds have fueled explosive growth....
32% - ights/Blog/Solving-the-Multi-Platform-Video-Measurement-Challenge

MDA and comScore Release Rankings of Top Web Entities in Malaysia for November 2014

The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, and comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released...
78% - ights/Rankings/MDA-and-comScore-Release-Rankings-of-Top-Web-Entities-in-Malaysia-for-November-2014

America's staggering mobility madness

Americans are now spending 60 percent of their digital media time on mobile. Gian Fulgoni, comScore co-founder, discusses the staggering numbers behind mobile growth, and which apps are generating the most users.
14% - ights/Videos/Interview/America-s-staggering-mobility-madness