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2024 State of Gaming Report

Comscore’s proprietary 2024 State of Gaming report offers a thorough analysis of the US gaming audience, landscape, and emerging trends. This report provides key insights and actionable data to help marketers, content owners, and tech companies capitalize...
69% - ights/Presentations-and-Whitepapers/2024/2024-State-of-Gaming-Report

Cross-Platform Measurement Integration Partners

Experience the future of precision measurement and uncover unparalleled market-level insights, brought to you exclusively by The Trade Desk and Comscore
20% - ducts/Advertising/Cross-Platform-Measurement-Integration-Partners

Audiencias Sociales Incrementales en Mexico Mayo 2024

Social Incremental, la nueva integración de datos de redes sociales en la herramienta de Comscore, permite a los medios consolidar en una única plataforma el alcance total de sus medios digitales y redes sociales, sin duplicidad de audiencia.
14% - ights/Blog/Audiencias-Sociales-Incrementales-en-Mexico-Mayo-2024

CTV en Colombia: Un análisis profundo del panorama actual y sus tendencias

Comscore e IAB Colombia presentaron su estudio más reciente sobre Connected TV en el país. Durante este evento, se exploraron a fondo las últimas tendencias y conocimientos sobre CTV, addressable advertising y contenido Over-the-top (OTT) en Colombia.
7% - ights/Presentations-and-Whitepapers/2024/CTV-en-Colombia-Un-analisis-profundo-del-panorama-actual-y-sus-tendencias

Audiencias Sociales Incrementales en Mexico Mayo 2024xxx

Social Incremental, la nueva integración de datos de redes sociales en la herramienta de Comscore, permite a los medios consolidar en una única plataforma el alcance total de sus medios digitales y redes sociales, sin duplicidad de audiencia.
14% - fts/Audiencias-Sociales-Incrementales-en-Mexico-Mayo-2024xxx

BNPL Booms as Debt Costs Soar

Higher cost of debt and BNPL’s growing ubiquity drive consumers to embrace BNPL as a valuable option to overcome budget constraints​.
30% - ights/Blog/BNPL-Booms-as-Debt-Costs-Soar

Is your brand ready for a Paralympic summer

The Paris 2024 Paralympic Games run from August 28 to September 8 and Channel 4 Sport’s YouTube channel will broadcast every single televised moment of live sport from the Paris 2024 Paralympic Games through its in-house social agency 4Studio
57% - ights/Blog/Is-your-brand-ready-for-a-Paralympic-summer

25 Years

Celebrating 25 years of Comscore
54% - fts/25-Years

Celebrating Comscores 25th Anniversary

When Comscore was founded in 1999, our industry looked starkly different than it does today. The year we launched, there was no Retail Media or CTV, and none of us spent time managing multiple streaming subscriptions. Netflix's monthly subscription offering...
17% - ights/Blog/Celebrating-Comscores-25th-Anniversary

Celebrating 25 years of Comscore

Celebrating 25 years of Comscore
34% - fts/Celebrating-25-years-of-Comscore2