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关于视频广告,你所需要知道的一切

Video advertising and brand placement have become increasingly important in brand marketing.
99% - ights/Presentations-and-Whitepapers/2016/Everything-You-Need-to-Know-about-Video-Advertising

The Digital Landscape in Italy 2016

In questa presentazione, Fabrizio Angelini, CEO Sensemakers, ha analizzato lo stato attuale del panorama multi-piattaforma italiano e gli ultimi sviluppi di prodotto di comScore con l’introduzione del Mobile panel per l’Italia.
99% - ights/Presentations-and-Whitepapers/2016/The-Digital-Landscape-in-Italy-2016

State of Digital Q4 2012

In this quarterly analysis, comScore Senior Director Tiffany Walker provides key insights into the digital usage and trends that shaped Q4 2012.
99% - ights/Presentations-and-Whitepapers/2013/State-of-Digital-Q4-2012

comScore Announces Launch of MMX Multi-Platform Indonesia

comScore today announced the launch of MMX Multi-Platform, along with major upgrades to Mobile Metrix in Indonesia with the introduction of data from its recently launched mobile consumer panel.
99% - ights/Press-Releases/2017/3/comScore-Announces-Launch-of-MMX-Multi-Platform-Indonesia

comScore to Participate in Upcoming Investor Conferences

comScore today announced that it will participate in the upcoming investor conferences. Executive Vice Chairman and President Bill Livek will present at the ninth annual Gabelli Movie and Entertainment Conference on Thursday, June 8 in New York City. Executive...
99% - ights/Press-Releases/2017/6/comScore-to-Participate-in-Upcoming-Investor-Conferences

The Impact of Mobile on the Retail Category in Canada

How Canadian retailers should adjust their digital marketing strategies to best engage with their multi-devices consumers today?
99% - ights/Infographics/The-Impact-of-Mobile-on-the-Retail-Category-in-Canada

Big Money Medium, Sub-Optimal Creative: Why Now is the Time for a Creative Revolution in Digital Advertising

comScore ARS recently released the results of years of research illustrating the relative importance of creative (vs. media) in driving ad-induced sales. comScore ARS has been in the business of ad copy-testing for 40 years, conducting extensive research...
99% - ights/Blog/Big-Money-Medium-Sub-Optimal-Creative-Why-Now-is-the-Time-for-a-Creative-Revolution-in-Digital-Advertising

Comments on Today’s Yahoo! Press Release

Last week we notified Yahoo! of a processing error confined to data specific to Yahoo! which resulted in under-reporting Yahoo! Page Views and duration metrics by 2 to 3%. This morning, Yahoo! made an announcement about the revised data. The purpose...
99% - ights/Blog/Comments-on-Today-s-Yahoo!-Press-Release